When Disaster Strikes: A New Guide to Crisis Management: This recently released report from the Foundation for Public Affairs provides guidance for companies responding to a crisis. With the Internet, blogging and the 24-hour news cycle, companies must consider new stakeholders and timelines when managing a crisis. With companies facing the challlenges of the economic crisis and an ever-more networked world, When Disaster Strikes provides critical ideas for corporate public affairs managers.

Featuring insights from public affairs leaders at companies including Entergy, Tyco International, Johnson and Johnson adn others, the report offers timely advice to crisis managers seeking to help their organizations negotiate challenges in today's fast-moving and changing environment.

Key tactics discussed in the study include:

• Preparing for a crisis by anticipating company needs and potential responses
• Integrating public affairs strategies into a company's contingency plans
• Understanding the impact of new media and technology
• Rebuilding reputations following a crisis

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Staff Contact
Adam Korengold
Executive Director
202.721.0903 | Email