The Public Affairs Council is pleased to announce the release of the State of Public Affairs in Asia 2009 study, a first-of-its-kind benchmarking survey profiling the practice of corporate public affairs in the Asian region. Produced in conjunction with the Australian Centre for Corporate Public Affairs (CCPA), the new study provides regional insights that are critical for global public affairs practitioners as they anticipate a return to growth — which may manifest itself initially in Asia. The study provides insights into elements of regional public affairs practice including:
- Strategic planning, corporate reputation and measurement
- Public affairs activities conducted in Asia
- Public affairs organization infrastructure and resources
- Emerging public affairs challenges and trends
The study describes data from 44 participating companies conducting public affairs activities in Asian markets (not including Australia and New Zealand). Characteristics of those corporate public affairs departments include:
- The typical function employs 27 staff
- Average budget is $6.5 million
- 68 percent of Asian public affairs departments have a formal crisis communications plan in place
Click here to order a copy of the study as a downloadable PDF.
A free, downloadable executive summary of the study is available by clicking here.
Staff Contact
Adam Korengold
Director, Research and Consulting Services
202.721.0903 | email
