Measuring and Communicating the Value of Grassroots

17 Jul, 2015

Do your key internal stakeholders have a clear understanding of the value grassroots brings to your organization and advocacy? Being able to answer that question with an emphatic "yes" requires three steps, says the Council's Rikki Amos.

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Surveys: Sample Resources Available

28 Nov, 2012

Manage Your Surveys Online: Survey Monkey: http://www.surveymonkey.com/ Zoomerang: http://info.zoomerang.com/ Additional Resources on File at the Council: Surveys in Recruitment Brochures Sample Online Surveys Key Contact Surveys Review of Existing or Pending Surveys

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Surveys: Sample Grassroots Employee Questions

28 Nov, 2012

These questions were compiled from several different grassroots surveys as a sample of additional good questions to ask. 1. Are you familiar with Apex Corporation’s grassroots program? 2. Would you contact your legislator, congressperson, or county official in support of Apex Corporation’s position on an issue? Yes No 3....

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Surveys: Organizing Your Political Inventory Survey

28 Nov, 2012

In thinking of your activities over the past 12 months, please indicate by using the corresponding number the extent to which you agree or disagree with the following statements (5 – Strongly Agree, 4 – Agree, 3 – Neutral/Undecided, 2 – Disagree, 1 – Strongly Disagree). Attitudes toward government...

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Surveys: Assessing Political IQ and Interest

28 Nov, 2012

Survey What do our advocates like about our program? What could we do better? Who do they know? Where do we start with a new program? Do our advocates really believe that politics and government have a significant impact on the future of our organization? The answers to your...

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Measurement: Perform an Annual Grassroots Review

28 Nov, 2012

Before you charge ahead with your new agenda, be sure to stop and evaluate all of the pieces of the puzzle to ensure maximum efficiency and a strong foundation. Foundation/Structure Mission Statement Dust off your mission statement. Does it reflect the current goals of your program? Is it reflective of...

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Grassroots Pop Quiz

28 Nov, 2012

This is not a quiz like the one your daughter takes each month in her Cosmopolitan magazine. Nor is it like the surprise biology quiz for which we all wish we had prepared. Instead, it’s an exercise to help you determine how successfully you are tackling several core grassroots...

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Follow Up: Maintaining Effective Contact with Legislators

28 Nov, 2012

The purpose of a facility tour is to set the stage for mutual understanding between you and your legislators on a continuing basis. The tour tells legislators that your company is a part of the “back-home” constituency. To make certain the legislator continues to remember that, follow-up reminders are...

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