10 Reasons Why You Should Open a Washington Office

25 Jul, 2017

Regardless of your organization's goals, an office in the nation's capital will set you apart from the competition.

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More Disruptors Impacting Public Affairs

24 Apr, 2017

In the second half of our series, we examine political unpredictability, noise, and corporate pressure to engage on social issues.

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Video Files: Political Disruptors

13 Mar, 2017

In an unpredictable and unstable world, be on the lookout for these three political disruptors … now and in the future.

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The ROI of Global Public Affairs: What, How and Why

22 Jul, 2016

Defining and demonstrating the value of global public affairs tends to be a frustrating topic for those working in the field. In order to communicate the value of the function effectively to management and internal stakeholders, it’s important to examine the “what,” “how” and “why” of ROI.

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Video: What is Issues Management?

10 Jun, 2016

In this video, Sheree Anne Kelly explains why issues management is critical to the success of your public affairs function and outlines a process to implement an effective issues management program within your organization.

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How IR Became Invested in Public Affairs

21 Jul, 2014

As business challenges grow more complex, investor relations departments are increasingly turning to public affairs teams to help engage with investors and manage corporate risk.

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FCPA, U.K. Bribery Act and Beyond: Guidance for Global Public Affairs

06 Feb, 2014

With overseas corporate bribery scandals making headlines in recent years, anti-corruption and compliance issues have received renewed attention from the international business community. But transparent and compliant public affairs efforts can help companies avoid risk. This members-only resource provides basic information on the U.S. Foreign Corrupt Practices Act, the...

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Engaging Conversations

18 Dec, 2013

In the past 20 years, traditional strategies for improving corporate reputations, serving communities or influencing government policy have undergone a fundamental shift. One-way communication is out. Stakeholder engagement is in. Here's a look at how companies are focusing on meaningful engagement.

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What’s the Relationship Between Issues Management and Measuring Public Affairs?

13 Nov, 2013

Showing how public affairs and issues management affect the bottom line is an important way to demonstrate the core value the functions bring to your business, says the Council’s Sheree Anne Kelly.

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Six Things the Smartest Crisis Communications Plans Include

12 Nov, 2013

Does your organization have a communications plan ready should a crisis arise? Here are six tips on how to get your message out most effectively.

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Management Tip: 4 Key Words

24 Sep, 2013

Former Marriott International CEO J.W. Marriott Jr. told The New York Times he learned an important management lesson from President Eisenhower — something he now refers to as "the four most important words in the English language."

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Favorable Publicity Can Be a Precursor to Controversy

26 Aug, 2013

An important lesson in crises: When public figures get used to positive coverage in their ascension, they risk falling from grace with comparable force.

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Bad Publicity = Valuable Instruction

17 Jun, 2013

Some good news about bad news: It can alert a company to problems that, once recognized, can be dealt with — making the company even stronger.

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Embedded Reporters Cover Disaster Recovery Efforts

15 May, 2013

Duke Energy, Pepco and others are harnessing the power of the media (and social media) to tell their story by embedding reporters to cover their disaster recovery efforts in real time.

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‘Radical Transparency’ Builds Trust

08 Apr, 2013

The 2013 Edelman Trust Barometer found that public trust of large institutions remains low, though there was a slight uptick for business and government.

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In Any Crisis, Show Concern

25 Mar, 2013

What the public looks for in a crisis is genuine remorse.

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How Mattel Regained Its Rep

24 Apr, 2012

In July 2007, when Mattel learned of toxic lead paint in some of its toys sold in Europe, there was concern at the company but little panic. The maker of Barbie, Hot Wheels, Fisher-Price and Disney products already had a 114-page plan in the event of such a crisis,...

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