The Advocacy Conference

02 Aug, 2016

advocacy conferenceThe Advocacy Conference
January 30 – February 2, 2017

Casa Marina, A Waldorf Astoria Resort
Key West, Fla.
*Register by December 8 to save!

The grassroots and advocacy profession is changing…and so are we.
The Advocacy Conference is the evolution of the National Grassroots Conference, a reflection of the changing nature of grassroots, advocacy and government relations.


Registration & Fees

Hotel & Travel

Conference Sponsors

2017 Sponsor and Exhibitor Opportunities

2017 Advocacy Conference Advisory Committee

Join us in January to learn about the evolution of the profession, and how to grow and evolve your own advocacy program.



The Advocacy Conference will feature advanced training and insights on three distinct but closely-related subject areas: 

advocacy grassroots Grassroots
Strategies for building relationships between your key advocates and decision-makers
advocacy communications Communications
Develop compelling narratives and policy messages that influence your audience

advocacy engagement Engagement
Leverage key internal and external stakeholders in policy and advocacy

FAQ | Who should attend?Why should YOU attend?

 Apply for the 2017 Public Affairs Innovation Awards here.
Nominations close December 2. 

Why should YOU attend?

The Advocacy Conference attendees have access to top experts and practitioners, resources and training, including:

  • 30+ panels and sessions (see the agenda here)
  • 25+ case studies from leading practitioners
  • 10+ hours of networking opportunities
  • 275+ advocacy and communications professionals to network with
  • Industry’s leading resource marketplace
  • Unparalleled learning and countless new connections made
Thank You to Our Sponsors
Platinum Sponsor:
Premier Sponsors:

Digital Advertising Sponsor:

Follow the
Council and the conference on Twitter @PACouncil #Advocacy17
and get the latest conference updates on Facebook.

This program is eligible for 6 credits towards the Certificate in PAC & Grassroots Management.