Whether you are tracking the effectiveness of digital ads, coordinating a multifaceted social media schedule or crafting hyper-targeted messages, building a winning digital campaign is complicated. We’ll help you make it simple. Learn from the experts how to draw a blueprint for your organization’s digital strategy.
Featured Topic & Speakers
Need to walk away with a smart plan for your digital function? You came to the right place. This workshop will address five fundamental questions to map your digital path:
- What does my organization need to do online to achieve its advocacy and communications goals?
- Should we harness the power of digital advertising and how do we make sure that our spend is effective?
- How can we create a system for planning the best online content?
- Where is our organization’s audience located online and what platforms are worth the effort?
- What tools and tactics are essential for our organization to achieve its online strategy?
Speaker information coming soon!
Agenda coming soon!
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Public Affairs Council
2121 K Street, NW
Washington, DC 20037
*Participants joining the program virtually will receive an email one week beforehand with instructions for logging on to our web-based platform. On the platform, they will be able to listen and participate through any computer or internet-enabled device, see a video of the speakers, and ask questions and participate in the discussion via a chat box.
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- Members: $289
- Non-Members: $399
Additional discounts may apply to this meeting. These discounts may include:
For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.
Member discounts: Discounts for members are applied to all Public Affairs Council meetings.
Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.
Questions? Contact us at 202.787.5950.