Whether you’re using Facebook, Twitter, Instagram, LinkedIn, Snapchat or the next big thing, social media is one of the most powerful tools in your advocacy toolbox. When leveraged effectively, social media can create opportunities to find, reach and engage advocates, recruit supporters and connect with policy makers.
Featured Topic & Speakers
Featured Topics and Speakers:
More than 60% of federal legislators personally use Facebook and Twitter. Social media is no longer something that is regulated to the press office, it’s an integral part of how legislators connect with their constituents, and essential to lobbying, policy communications and building grassroots support for your public policy positions.
During this full-day workshop, we will discuss:
- The latest features and functions of all major social platforms commonly used for advocacy and public affairs
- Developing a social media strategy that can push your organization over the finish line
- Crafting public affairs content to match your audience and the platform
- Best practices for engaging your followers with calls-to-action and interacting with elected officials on each platform
Speaker Info Coming Soon
This program is eligible for 3 Grassroots credits towards the Certificate in PAC & Grassroots Management and 3 elective credits towards the Public Affairs Management.
Agenda Coming Soon
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Public Affairs Council
2121 K Street, NW
Washington, DC 20037
*Participants joining the program virtually will receive an email one week beforehand with instructions for logging on to our web-based platform. On the platform, they will be able to listen and participate through any computer or internet-enabled device, see a video of the speakers, and ask questions and participate in the discussion via a chat box.
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- Members: $595
- Non-Members: $799
Additional discounts may apply to this meeting. These discounts may include:
For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.
Member discounts: Discounts for members are applied to all Public Affairs Council meetings.
Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.
Questions? Contact us at 202.787.5950.