To err is human, but in the world of public affairs not every organization gets forgiven. So how can organizations come up with a divine strategy to make amends? Our webinar will detail how to assess the impact of a crisis, determine an appropriate course of action, and measure how an incident and its response have affected organizational reputation.
Featured Topic & Speakers
In this program, you’ll discover:
- How to reestablish transparent communications with a wary public
- How to develop effective messaging and determine the correct speaker for a public statement
- Strategies to reengage in CSR authentically after a crisis
- Measuring the impact of an incident and evaluating a recovery strategy
Executive Vice President of Corporate Affairs, Managing Director
This program is eligible for 1 elective credits toward the Certificate in PAC & Grassroots Management.
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credit toward your CAE application or renewal professional development requirements.
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Public Affairs Council
2121 K Street, NW
Washington, DC 20037
*Participants joining the program virtually will receive an email one week beforehand with instructions for logging on to our web-based platform. On the platform, they will be able to listen and participate through any computer or internet-enabled device, see a video of the speakers, and ask questions and participate in the discussion via a chat box.
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Webinar Participant Only
(Can’t participant live?)
Purchase a copy of the recording
Additional discounts may apply to this meeting. These discounts may include:
For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.
Member discounts: Discounts for members are applied to all Public Affairs Council meetings.
Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.
Questions? Contact us at 202.787.5950.