
19 October 2017
15:00–16:00 CEST
Webinar
Being present in Brussels is often hard to sell to management. It can be hard to justify the cost or the activity if it is seen as not supporting the business. You shouldn’t need a crisis or an EU fine to convince your leadership of why an EU office is important for the business.
Featured Topic & Speakers
In this webinar, we’ll discuss:
- What is the added value and how to quantify the benefits of an EU Office
- How to link the Brussels office to business priorities
- Internal communication best practices to avoid the “corporate Siberia effect”
- Some ideas on how to expand a Brussels office to help secure its long term future

Dr. Alan Hardacre
Head of Group Corporate Affairs
Imperial Brands
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Member | Non-Member | |
REGISTRATION CLOSED | Free | $125 |
This event is free for Public Affairs Council members. Check membership here.
Can’t make it on 19th? Register anyway and listen to the recording later.

Contact Us
europe@pac.org | +32 476 63 95 03