Workshop: Managing Contract Lobbyists and Consultants

11 Jan, 2018

May 2, 2018
10 a.m.−12:15 p.m. ET
Washington, DC or Virtual

Hyper-partisanship, midterm elections and high-stakes policy debates will be keeping government relations professionals on their toes. And success may be tied to having the right assets at the right time and in the right place.

This program is eligible for 2 elective credits toward the Certificate in Public Affairs Management

As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 2 credits toward your CAE application or renewal professional development requirements.

Agenda

10:00 a.m. Hiring and Managing Contract Lobbyists and Consultants

Our speakers will discuss best practices for identifying government relations needs, determining which types of assets will deliver necessary results, making the best hire and then managing that asset against goals – all in the unique context of 2018’s midterm elections:

Join us for timely insights on:

  • Forecasting your needs for 2018 at all levels of policy making
  • How to make the best hire – from RFPs to interviews to defining success
  • Setting expectations for communications, deliverables and outcomes
  • Managing the unique challenges of 2018, such as hyper-partisanship and high-stakes policy debates
leary dan

Dan Leary
Director of State Legislative Affairs
T-Mobile US

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Brenda Mainwaring
Vice President, Public Affairs, Southern Region
Union Pacific Railroad

11:00 a.m. Networking Break

11:15 a.m. Auditing, Measuring, and Demonstrating ROI

Did your contractors achieve the goals for which they were hired? This session will dig into specific tools and metrics that leading government relations managers rely on to determine if their lobbyists and consultants are getting the job done.

Specifically, this session’s thought leaders will share:

  • Formal and informal assessment tools for evaluating contract lobbyists and consultants
  • How those tools are interpreted in the context of short and long-term goals
  • Insights on translating those metrics internally to demonstrate success and show value for the investment
  • How to decide who to retain, who to release, and how to communicate these decisions
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Nick DeSarno
Senior Manager, Digital & Communications Practice
Public Affairs Council

12:15 p.m. Adjourn

Event Location

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Public Affairs Council
2121 K Street, NW
Suite 900
Washington, DC 20037
Phone: 202.787.5950

*Participants joining the program virtually will receive an email one week beforehand with instructions for logging on to our web-based platform. On the platform, they will be able to listen and participate through any computer or internet-enabled device, see a video of the speakers, and ask questions and participate in the discussion via a chat box.

Register

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Register Online

  • Members: $289
  • Non-Members: $399

 

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

chrisbendersocial

Chris Bender
Vice President
202.787.5970 | email