Associate Director, Digital Communication (Web & Social)

30 Aug, 2021


Associate Director, Digital Communication (Web & Social)

Cambridge, MA

The Role:

Reporting to the Chief Corporate Affairs Officer, the Associate Director, Digital will enhance Moderna’s reputation by developing and managing the Company’s website and social media channels.  This position will also help with developing compelling content that leverages a range of digital and social channels to engage internal and external key stakeholders, in close partnership with the Corporate Affairs Team.

They will be fluent in social and digital communications engagement and strategy; have experience working with a variety of digital media environments; and be comfortable working with corporate and program teams across a  complex organization and multiple sites.

They will have excellent experience in analytics-driven decision-making including experience in Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Ads (search, display, remarketing), and geotargeting.

Here’s What You’ll Do:

  • Identify and implement strategic opportunities to enhance Moderna’s digital communication footprint and elevate its corporate profile globally

  • Oversee the management of global internal and external and internal enterprise social channels and team execution of the social content strategy

  • Monitor effectiveness and performance of all digital channels by applying data/analytics and insights to inform, improve and adjust digital strategy accordingly

  • Provide regular reports on relevant KPIs across all digital campaigns, with recommendations for ongoing and future campaigns

  • Write posts, edit photos and videos and create graphicss

  • Translate long- and short-form content across multiple platforms

  • Ensure thorough compliance of digital content by collaborating with Legal, Global Ethics and Compliance, Pharmacovigilance and Regulatory teams

  • Write posts, edit photos and videos and create graphics

  • Advise internal stakeholders on social media best practices, socialize innovative ideas

  • Oversee external vendors/agencies on select projects

  • Ensure Moderna’s voice and brand is consistent across channels and campaigns

  • Evaluate emerging digital technologies and best practices; make recommendations for adoption when appropriate

Here’s What You’ll Bring to the Table:

  • Bachelor’s degree required in a communications, marketing or related field

  • 8-10 years’ experience working in corporate communications, digital or social strategy related function

  • Minimum of 3 years’ experience in healthcare or pharmaceutical industry strongly preferred

  • Expertise in integrated digital communications and campaign planning, including development, execution, and measurement strategies in the healthcare industry

  • Demonstrated experience in crafting integrated, multi-channel digital strategies at a global scale; with a deep understanding of audiences and channels

  • Experience of working with C-suite level executives and proven record of building and maintaining stakeholder relationships – within teams, across the business, with senior leaders and external agencies

  • Outstanding communication skills (verbal and written)

  • Experience and understanding of multi-cultural, multi-country/region businesses is preferred

  • Ability to manage multiple projects in a fast-paced environment

  • Ability to effectively collaborate effectively in a dynamic, cross-functional matrix environment

Here’s What We’ll Bring to the Table:

  • On-site subsidized cafeteria or catered lunches
  • Company-provided iPhone
  • Free parking, monthly subway pass or a subsidized commuter rail pass
  • Free annual corporate membership to Bluebikes
  • Highly competitive healthcare coverage including: medical offered through BCBS (HMO/PPO), dental, and vision offered through VSP
  • Flexible Spending Accounts for medical expenses and dependent care expenses
  • 16 weeks of 100% paid parental leave for all new parents
  • 16 weeks 100% paid family caregiver leave
  • 20 weeks 100% paid medical leave
  • Eligible for “Moderna Month” (one month paid sabbatical after five years of service and eligible for additional one month paid sabbatical every 3 years thereafter)
  • Adoption assistance and discounts to local childcare centers, as well as access to
  • 401k (traditional and Roth offered) with 50% match on first 6% deferred. Match is vested immediately
  • A suite of Moderna paid insurance coverage, including: life insurance, short-term and long-term disability
  • Voluntary legal assistance plan
  • 15 days’ vacation and 7 sick days per year, in addition to a discretionary winter shut down and 11 company paid holidays (includes 2 floating holidays)

About Moderna:

In 10 years since its inception, Moderna has transformed from a science research-stage company advancing programs in the promising-but-still-unproven field of messenger RNA (mRNA), to an enterprise with its first medicine having treated millions of people, a diverse clinical portfolio of vaccines and therapeutics across six modalities, a broad intellectual property portfolio in areas including mRNA and lipid nanoparticle formulation, and an integrated manufacturing plant that allows for both clinical and commercial production at scale and at unprecedented speed. Moderna maintains alliances with a broad range of domestic and overseas government and commercial collaborators, which has allowed for the pursuit of both groundbreaking science and rapid scaling of manufacturing. Most recently, Moderna’s capabilities have come together to allow the authorized use of one of the earliest and most-effective vaccines against the COVID-19 pandemic.

Moderna’s mRNA platform builds on continuous advances in basic and applied mRNA science, delivery technology and manufacturing, and has allowed the development of therapeutics and vaccines for infectious diseases, immuno-oncology, rare diseases, cardiovascular diseases and auto-immune diseases. Today, 24 development programs are underway across these therapeutic areas, with 13 programs having entered the clinic. Moderna has been named a top biopharmaceutical employer by Science for the past six years. To learn more, visit

Moderna is a smoke-free, alcohol-free and drug-free work environment.

Moderna is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person’s race, color, gender, age, religion, national origin, ancestry, disability, veteran status, genetic information, sexual orientation or any characteristic protected under applicable law. Moderna will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.


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Job posted: 2021-08-30