Director of Communications

14 Dec, 2020


Director of Communications

Voter Participation Center
Washington, DC

Director of Communications

Position: Director of Communications

Reports to: President and CEO

Organization Description: For the last 17 years, the Voter Participation Center (VPC), a nonprofit 501(c)(3) civic-engagement organization, has led the way in harnessing the power of the Rising American Electorate (RAE) – unmarried women, people of color, and young people – as a vital voting bloc. Through direct mail and digital efforts, VPC has registered more than 5.7 million Americans to vote in its history and played a key role in the 2020 elections. VPC has positioned itself as the leading experimental and scientific civic-engagement organization by accumulating more than a decade’s worth of knowledge and experience in registering and turning out the new majority of eligible voters.

VPC’s partner group, the Center for Voter Information (CVI), is a separate but affiliated 501(c)(4) nonprofit that works to engage and persuade both the RAE as well as the broader electorate.

Position Description: VPC and CVI are seeking a full time Director of Communications. Reporting to the President and CEO, the Director of Communications will collaborate with all members of the VPC and CVI teams to ensure a consistent brand voice across internal and external constituencies. The Director of Communications will be responsible for developing and implementing a mission-focused communications strategy which includes all VPC and CVI online, digital and direct mail programs.

Primary Responsibilities

Responsibilities include but are not limited to:
● Develop and implement a dynamic mission-focused communications strategy to improve and increase positive earned media including TV, radio, print and social media
o Strategy should ensure increased visibility of VPC, CVI and all VPC and CVI programs
● Collaborate with VPC and CVI staff to craft speeches and public presentations in addition to ensuring a consistent brand voice for all communications and marketing materials across a wide range of messages
● Maintain an organization-wide content calendar for all communications and marketing, including but not limited to social media posts and press releases
● Generate all external communication materials including but not limited to social media posts, press releases and op-eds
● Provide copy editing as needed by VPC and CVI team members for materials including but not limited to Board memos and donor communications
● Report on performance of all external communications including website analytics and marketing campaigns
o Analysis includes success measurements relative to peer organizations
● Respond to and manage all media requests in a timely manner aligned with positive brand voice
● Provide media training, interview preparation, and talking points for VPC and CVI senior staff and Board Members to promote the VPC and CVI brands
● Monitor news mentions of VPC and CVI, share coverage with VPC and CVI teams, and amplify on VPC and CVI channels when appropriate
● Build and maintain relationships with VPC and CVI influencers, a database of media contacts, and a library of media materials
● Manage crisis communications with VPC and CVI senior leadership team and vendors

Education and Experience
● Bachelor’s degree in communications, journalism, marketing or a related field
● 7-10 yrs of experience managing communications function of a small to medium sized organization to include planning and execution of communications programs, goal setting, and planning
● Experience managing communications and marketing in a foundation or nonprofit preferred

Job Requirements

The ideal candidate will have:
● Experience on electoral or advocacy campaigns
● Excellent written and verbal communication skills and time-management skills
● Excellent organizational, management, and interpersonal skills and strong research skills
● Advanced skills with social media and website management including databases and CMS
● A temperament that values and genuinely enjoys a highly collaborative and team- oriented environment
● Ability to work independently in a multi–layered team environment fostering positive partnerships, teamwork, and cooperation
● A commitment to erasing the gaps in political participation in this country
● Familiarity with the civic-engagement and progressive political landscape
● A track record of getting results in a fast-paced environment

Salary range $100,000 to $110,000. This is a full-time position. Preference for candidates in Washington, DC, once the pandemic is over. Ability and willingness to travel required post-pandemic (0 – 25% of time). VPC/CVI offers an excellent benefits package, including 100% coverage of healthcare premiums.

To apply, email resume, cover letter and at least three professional references to . References are not contacted until you are notified.

VPC/CVI is an Equal Opportunity Employer.
We strongly value the leadership of people of color, LGBTQ individuals, and other traditionally marginalized communities, and encourage diverse candidates to apply.

Communications, Director

Job posted: 2020-12-14