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Director of Communications and Strategic Engagement, Center for Security and Emerging Technology – Walsh School of Foreign Service
Georgetown University
Washington, DC
Director of Communications and Strategic Engagement, Center for Security and Emerging Technology – Walsh School of Foreign Service – Georgetown University
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Director of Communications and Strategic Engagement, Center for Security and Emerging Technology – Walsh School of Foreign Service – Georgetown University
The Center for Security and Emerging Technology (CSET), under the School of Foreign Service, is seeking applications for a new Director of Communications and Strategic Engagement.
http://cset.georgetown.edu/ is a 100% grant and gift funded research organization at Georgetown University’s School of Foreign Service. We focus on studying the security impacts of emerging technologies, supporting academic work in security and technology studies, and delivering nonpartisan analysis to technologists and policymakers. CSET currently focuses on artificial intelligence, advanced computing and biotechnology.
Important Note: Please visit https://cset.georgetown.edu/
Job Overview
The Director of Communications and Strategic Engagement will lead CSET’s communications, outreach and strategic stakeholder relations and engagement portfolio. Reporting to https://cset.georgetown.edu/
Engagement and Outreach Strategy:
• Collaborating with the Executive Director, Operations and Research Teams to develop and execute a communications and marketing strategy that effectively leverages earned (media coverage, briefings) and owned channels (website, social media presence, events) to ensure CSET research reaches target audiences, including policy-makers, researchers, industry representatives, and existing and future strategic stakeholders.
• Further defining CSET’s target audiences and effective strategies to reach them.
• Advising the Executive Director (and other members of the Leadership Team) on audience engagement and outreach effectiveness via audience surveys, web-performance analytics, audience interviews, and/or other metrics in order to identify new tactics or opportunities to improve effectiveness and iterate accordingly.
• Proactively incorporating evolutions in CSET’s https://cset.georgetown.edu/
Managing and Cultivating CSET’s Brand via Media Engagement:
• Managing key message development that supports and enhances CSET’s mission.
• Assisting researchers and team members in developing outreach plans for specific research products, to include identifying and scheduling briefing opportunities, media exclusives, press engagements, social media campaigns, op/ed placement recommendations, and other marketing activities to improve product reach and engagement.
• Ensuring the CSET team is effectively able to communicate CSET’s research and mission by developing/maintaining marketing collateral, providing interview coaching and reviews, and ensuring appropriate training for researchers before they engage with media/other audiences.
• Identifying media engagement opportunities, including background briefing opportunities, op/ed placements, press quotes, and on-air interview opportunities for CSET research(ers) via the cultivation of media and reporter contacts.
• Managing CSET’s marketing and communications vendors, including web-services provider, email marketing vendor, outside copy-editors, and contract designers.
• Coordinating CSET communications activities with SFS Comms, GU Office of Communications, and other GU tech and policy institutes, as appropriate.
• Serving as CSET’s primary media spokesperson.
Managing Strategic Stakeholder Relationships:
• Managing the development of a diverse and balanced range of income sources; identifying and developing new sources of funding that align with CSET’s mission.
• Developing and directing CSET’s giving programs (individual and corporate)
• Cultivating relationships with current and new strategic stakeholders to maximize financial support and long-term engagement.
• Conceptualizing and managing, in close coordination with CSET researchers and leadership team, the development of marketing collateral, pitches, and other materials, including website copy, emails, event invitations, annual letters and reports to strategic stakeholders in order to enable CSET exposure to the broadest appropriate audiences.
• Ensuring CSET funders and prospective strategic stakeholders receive timely updates about CSET activities and events and feel appropriately engaged in the work of CSET.
• Coordinating and sharing information about strategic stakeholder outreach, events, and engagement with Georgetown University offices including SFS Dean, the University Provost, Joint Office of Research Administration, and Office of Advancement
• Continuously reviewing CSET’s development plans, monitoring and reporting return on investment and developing the case for future investment.
• Maintaining up to date knowledge of the development sector and the external market in which CSET operates.
Team Management:
• Determining CSET’s Communications and external relations staffing needs, preparing position descriptions and recruiting plans with CSET’s people operations team, and hiring additional team members, as necessary.
• Managing CSET’s Communications and Outreach team members with responsibility for congressional relations, social media and email management, publications, graphic design, media outreach, events, and strategic stakeholder relations.
• Overseeing editor(s) that manage publications production process.
• As a member of CSET’s leadership team, contribute to the development of organizational strategy, planning, policy, decision-making, and the day-to-day management of CSET.
• Upholding CSET’s mission, values and culture.
Requirements and Qualifications
• Bachelor’s degree
• At least 9 years in marketing, communications or public affairs role OR 6 years in fundraising or development
• At least 5 years of management experience, preferably (but not required) overseeing teams of communications, development and/or outreach specialists
• Ability to work with a diverse range of constituents, including strategic stakeholders, researchers, policy staffers, elected officials, journalists, and corporate policy teams
• Proficiency with marketing tools like Google Analytics and customer relationship management databases like Salesforce, HubSpot, etc.
• Proficiency with layout and word-processing tools like Google Docs and Microsoft Word, Adobe, Canva, and Illustrator/Photoshop
• Proficiency with office productivity tools like Google Docs, Microsoft Office, etc. with the ability to effectively develop and maintain Excel/Google Sheets
• Excellent oral and written communication skills
• Excellent problem-solving skills and critical thinking skills
• Motivated, enthusiastic, intellectually curious, collaborative, and self-driven
Preferred (but not required) Experience
• Fundraising experience working with both individuals and foundations, corporations, and other private institutional funders
• Think Tank or University-based fundraising, government, Hill, or Foundation experience
• Interest in national security or international affairs
Work Mode: Hybrid. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff and AAP positions can be found on the Department of Human Resources https://hr.georgetown.edu/
This position is based in the United States and offers no relocation assistance. This position is not eligible for a specialty-occupation sponsorship and, accordingly, this position requires that all applicants be legally eligible to work in the United States without sponsorship from Georgetown University.
Application Instructions
PLEASE NOTE: We’re only able to consider complete applications, which include:
• Resume/CV
• Cover Letter that addresses the following questions:
• Why are you applying to this position/CSET?
• What professional experience qualifies you for this position?
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Submission Guidelines:
Please note that in order to be considered an applicant for any position at Georgetown University you must submit a cover letter and resume for each position of interest for which you believe you are qualified. These documents are not kept on file for future positions.
Need Assistance:
If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click http://ideaa.georgetown.edu/
Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown’s commitment to its employees, please visit the Georgetown Works https://georgetownworks.
EEO Statement:
Georgetown University is an https://policymanual.hr.
Benefits:
Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the https://benefits.georgetown.
To apply, visit https://apptrkr.com/4539335
Job posted: 2023-08-31