Global Communications Leader

11 Jun, 2020


Global Communications Leader

Seattle, WA

Why Qualtrics?

Qualtrics is the technology platform that organizations use to collect, manage, and act on experience data, also called X-data™. The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform. Over 10,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands. Qualtrics was recently acquired by SAP, and together we will accelerate XM and power the experience economy.  Join us on this adventure that can open many doors! Join a company that is dedicated to your ideas and growth, recognizes your unique contribution, fills you with purpose, and provides a fun, flexible and inclusive work environment.

The Challenge

The Global Communications and Strategic Initiatives team is looking for a seasoned Global Communications Leader to work closely with Qualtrics executives and leaders to lead the company’s PR vision, strategy, and program. This individual will be a trusted, senior advisor to the Qualtrics executive team and provide strategic counsel on external-facing matters that affect the company’s brand and reputation. This individual will oversee a team of public relations and analyst relations leaders.

The Global Communications Leader will:

  • Define the global communications vision and strategy, and lead an experienced PR team to deliver measurable impact aligned with the goals established by the Qualtrics executive team
  • Build and activate PR campaigns that advance Qualtrics’ mission and strategy and further establish Qualtrics as the creator and leader of the experience management category
  • Serve as the day-to-day communications partner for the Qualtrics executive team
  • Develop executive communications platforms for Qualtrics’ executive leaders, including speaking engagements, interviews, and byline opportunities
  • Create programs related to financial communications, crisis and issues management, public affairs, and more
  • Oversee the Analyst Relations team to develop a cohesive strategy for key analyst rankings
  • Build a strong PR team and develop existing team members
  • Serve as a Qualtrics spokesperson as needed for media or other public speaking engagements
  • Manage relationships with various industry and business reporters, editors, influencers, and bloggers
  • Lead and manage relationship with external PR agency and other external resources
  • Work cross-functionally with executives, marketing, sales, customer success, partners, subject-matter experts, and researchers to develop compelling content and stories

Minimum Qualifications

  • 15+ years of experience in public relations, ideally combination of in-house and agency, with a focus on global communications, media relations, and issues management
  • Direct experience in enterprise software / SaaS industry
  • Demonstrated ability to establish a corporate narrative and global communications program
  • Have an executive presence and experience in serving as a spokesperson in sensitive situations
  • Experience leading and building successful teams
  • Proven media relations skills and well-developed network of relationships with top-tier business and technology outlets
  • Proven writing and storytelling skills and a strong track record of developing written content without jargon
  • Experience working at a PR agency leading media outreach efforts
  • Bachelor’s degree in journalism, public relations, communications, or related field

To learn more about what we value read about it directly from our employees Qualtrics Life stories

Learn more here

Job posted: 2020-06-11