Manager of Communications

22 Dec, 2020

Jobs

Manager of Communications

American Truck Historical Society
Kansas City, MO
Senior-level position responsible for planning, developing, and implementing all Association’s marketing and publication strategies. Including online and printed communications, sponsorship and marketing communications, public relations activities, and technology initiatives both external and internal. Oversees development and implementation of support materials and services for the Association’s members.

The focus of the role is the department’s oversight, with specific goals of increasing the audiences for online and hard-copy communications, developing our electronic communications, social presence, and PR and story development.

 

Primary Duties and Responsibilities:

  • Develops and implements strategic marketing plans and forecasts in line with strategic objectives.
  • Analyze and define technology requirements to support growth and accomplish program and other operational goals. Work with outside consultants and management staff to implement a strategic technology plan. Serve as a bridge between the end-users and technical resources.
  • Serves in leadership role toward the achievement of the Association’s strategic plan implementation processes.
  • Leads the assessment of member needs and program evaluations and collaborates with staff on quality improvement initiatives.
  • Plans and oversees comprehensive public relations and communications initiatives to raise the profile and visibility of ATHS and its programs.
  • Develops and recommends product and program (re)positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
  • Ensures effective control of marketing results and takes corrective action to guarantee marketing objectives fall within budgets.
  • Oversees and evaluates market research and adjusts marketing strategy to meet changing conditions.
  • Establishes and maintains relationships with industry influencers and key strategic partners.
  • Establishes and maintains a consistent association image and brand throughout all product lines, promotional materials, and events.
  • Directs staffing, training, and performance to develop and control communications, marketing, and membership programs.
  • Responsible for developing and managing aspects of the annual budget in conjunction with Executive Director.
  • Ensures all program activities operate consistently and ethically within the mission and values of the ATHS.
  • Works positively, effectively, and collaboratively as a team leader and as liaison to assigned Committees.
  • Assumes additional project management as determined by the Executive Director.
Qualifications & Requirements 

  • High level of business acumen.
  • Extensive knowledge in project management and time management.
  • Wide-ranging knowledge in marketing, social media, sponsorship promotion and management, cross-organizational relationships, publications management.
  • Knowledge of research and report presentation methods and techniques.
  • The principles and practices of traditional and online public relations.
  • Successful business record of collaborative leadership to achieve strategic objectives, including excellent ability to manage people, build consensus, and integrate team efforts to achieve goals.
  • Working with volunteer committees.

 

Ability to:

  • Produce copy for and work with a wide range of audiences.
  • Multitask and quickly prioritize and effectively delegate tasks.
  • Proficiency in database software, project management software (Trello), artwork design software (InDesign), and Microsoft Office.
  • Meet new problems through analysis, experience, and judgment.
  • Believe in the core values of the ATHS and be driven by the organization’s mission.
  • Successfully advocate the interests of ATHS and its members to both internal and external stakeholders.
  • Strong written and verbal communication skills.

Education & Experience:

Accredited Bachelor’s degree in marketing, communications, or public relations and at least ten (10) years of professional experience with member-based organizations. Experience will include progressively increasing responsibility and management experience in marketing and membership development and should consist of managing remote staff and multiple programs.

Prefer Master’s Degree in related area and extensive experience with a national, small staffed nonprofit member-based association.

Project Management Professional and Certified Association Executive favorable.  Must be committed to ongoing professional development.  Occasional travel and after-hours work, including weekends, is required.

NOTES:
Telecommuting is allowed.
Learn more here

Job posted: 2020-12-22