Manager, Strategic Communications and Marketing

10 Nov, 2021

Jobs

Manager, Strategic Communications and Marketing

Results 4 America
Washington, DC/New York, NY

Organization Overview
Results for America (RFA) is the leading, national nonprofit organization helping policymakers at
all levels of government harness the power of evidence and data to solve the world’s greatest
challenges. Our mission is to make investing in what works the “new normal,” so that, one day,
all government leaders use rigorous evidence and quality data to inform important policy and
funding decisions. We believe that data-driven and evidence-based policy decisions could
significantly increase the impact of the over $1 trillion that governments spend annually to
advance economic mobility and racial equity.
Founded in 2012, RFA spent its first three years partnering with policy innovators to build the
credibility of evidence-based policymaking, securing early and important wins in education,
expanding its work to multiple levels of government, and driving awareness and demand
through carefully orchestrated education and communication campaigns. During its second
phase (2015-2018), RFA worked to demonstrate the power of evidence-based policymaking in
ways that resonate with an even broader universe of elected officials and policymakers. Now in
its third phase of work, RFA intends to demonstrate that governments at all levels can make
faster, more lasting progress in accelerating economic mobility for residents when they use
evidence and data in decision-making. By creating specific issue-area wins, RFA will further
cement support for evidence-based policymaking among all policymakers as the “new normal.”
Position Overview
RFA’s strategic communications team supports outreach, programming, and branding for all of
RFA’s federal, state, and local efforts. This position will focus on local government
communications, including but not limited to What Works Cities (WWC), a Bloomberg
Philanthropies supported effort which helps local governments improve residents’ lives by using
data and evidence effectively to tackle pressing challenges. WWC is entering a new phase of
work, focused on increasing the number of cities it supports in the U.S., as well as expanding
internationally. In addition, RFA’s local government portfolio is broadening its scope to support
communities in developing evidence-based, results-driven practices, policies, programs, and
systems that advance economic mobility and racial equity.
To this end, Results for America is seeking an energetic, creative Strategic Communications
and Marketing Manager with strong writing and digital media skills to support its current goals
and to make progress on its longer-term ambitions.
Position Reporting Relationship
The Strategic Communications and Marketing Manager will report to RFA’s Director, Strategic
Communications and work closely with senior communications staff across RFA.
Position Responsibilities
The Manager will oversee the execution of day-to-day marketing and communications activities,
identifying and publicly amplifying the organization’s impact and thought leadership, and
growing demand among U.S. cities to build well-managed local governments. The Manager will
help lead and facilitate work across RFA communications, including announcements, social
media, marketing collateral, digital storytelling, and special projects. Specific responsibilities
include but are not limited to:
Content Development (60%)
● Draft, design and distribute written materials to support RFA’s local government policy
and program initiatives, including but not limited to press releases, op-eds, reports, blogs
and other content
● Manage WWC’s monthly newsletter (Winning with Data), Medium publications and email
blasts; collect and analyze campaign metrics to inform content strategies
● Support and create opportunities for partner organizations, city leaders, and others in the
initiative’s network to publish original content that amplifies RFA’s brand and thought
leadership
● Write and develop original owned media content (e.g., feature narratives about cities
achieving Certification) that demonstrates the work and impact of the initiative and cities
in compelling, engaging ways
● Support the development of briefing memos and backgrounders, talking points for
spokespeople, presentation decks, one-pagers, and other materials
Digital and Social Media (30%)
● Lead the development and implementation of RFA’s local government social media
strategy across programs and policy initiatives using Twitter, Facebook, LinkedIn,
YouTube and other platforms; collect and analyze metrics to inform the social media
strategy
● Help develop new multimedia content including but not limited to: short videos, data
visualization projects and other creative content
● Update the WWC website; support on developing a longer-term strategy to transform the
website into the definitive source of information about the initiative, resources,
opportunities to get involved, and impact stories
● Build and maintain relevant information logs including the initiative’s archive of digital
assets, including photos and videos
● Perform other duties as assigned
All RFA employees are expected to participate in the organization’s diversity, equity, and
inclusion (DEI) efforts.
This is a full-time, exempt position.
Qualifications
Experience
● Bachelor’s degree and at least 6-8 years of work experience required;
● Experience using blast email systems (Constant Contact, MailChimp)
Competencies
● Outstanding writing skills, including knowledge of AP Stylebook;
● Knowledge of electronic media such as websites, Medium, e-newsletters, social media, and
others; comfortable learning new programs, as necessary;
● Proficiency in Microsoft Office computer programs and experience using design tools;
● Outstanding interpersonal skills and ability to build relationships with policymakers, media
and other stakeholders;
● Strong project management skills, with ability to work independently and to prioritize multiple
projects simultaneously;
● Strong attention to detail and organizational capabilities;
● Able to work across a virtual and in-person team
● Fluency in Spanish, French or Portuguese and/or experience in global and multicultural
marketing strategies (preferred);
● Strong commitment to the Results for America mission and vision; and to RFA’s diversity,
equality, and inclusion commitments.
Salary and Benefits
At Results for America, all staff members currently receive a compensation package that
includes: (1) a salary aligned with RFA’s position level and salary bands and against similar
nonprofit organizations; and (2) a suite of benefits that includes a choice of medical and/or
vision and dental care, paid time off, a 403b retirement plan with employer match, and
education and commuter benefits.
How to Apply
To apply for this position, please complete the following form.
RFA is an equal opportunity employer that values/celebrates diversity and that follows a
policy of making all employment decisions and personnel actions without regard to race,
color, religion, national origin, sex, age, marital status, partnership status, personal
appearance, sexual orientation, gender identity or expression, genetic information, family
responsibilities, matriculation, political affiliation, disability, status as a victim of domestic
violence, sexual offenses or stalking, military status, veteran status or any other category
protected under federal, state or local law.

Job posted: 2021-11-10