Marketing & Communications Specialist

24 Jan, 2023

Jobs

Marketing & Communications Specialist

American College of Cardiology
Washington, D.C.

The Marketing Specialist works closely with Marketing Director and account managers in planning and implementing marketing communications plans to promote membership and member engagement in the College.

Major Duties and Responsibilities:

  • Works with marketing communications team to develop marketing strategy for campaigns that support member retention, recruitment, and engagement initiatives for domestic and international member groups. Develops and executes on integrated marketing plans while ensuring adherence to departmental processes and standards.
  • Develops effective promotional copy and messaging for use in digital and print communications and outreach.
  • Coordinates with the Marketing Communications team to monitor and track all promotional plan milestones.  Creates and updates regular marketing reports to assist in strategic decision making.
  • Leads analysis and reporting for assigned campaigns and reports out to business line leads.
  • Coordinates with production and design staff along with key internal stakeholders to collaboratively manage the production and creative process of promotional campaigns.
  • Crafts, builds, and manages market automation email campaigns within campaign management platform.
  • Provides back up, as needed, to the marketing communications team to execute a wide variety of promotions.
  • Other duties as assigned.

Required Qualifications:

  • Three to five years of work experience or equivalent.
  • Experience with customer management system (e.g. Salesforce, Personify, Imis)
  • Strong written and verbal skills. Proficiency in AP style strongly preferred
  • Ability to manage multiple projects simultaneously
  • Bachelor’s degree in marketing or communications
  • Effective communicator with the ability to interface with a variety of internal clients, as well as the marketing and design teams
  • Proficiency with standard desktop software including Word, Excel, PowerPoint

Desired Qualifications:

  • Experience working with email marketing (Marketo, Hubspot, etc.)
  • Experience with customer management system (e.g. Salesforce, Personify, Imis)

 

About Us:  

At the American College of Cardiology, we bring our hearts to work.  

We are a 500-person organization dedicated and committed to our mission to transform cardiovascular care and improve heart health for the past 70 years. When you join our team, you become part of a passionate culture that envisions a world where innovation and knowledge optimize cardiovascular care and outcomes.  

Every day, we are committed to supporting our more than 54,000 members and their patients around the globe and in doing so, ensure our staff have a positive environment of teamwork, collaboration, professionalism and excellence. To learn more about why ACC has been recognized as one of Modern Healthcare’s Best Places to Work in Healthcare please visit our site at:  www.acc.org/jobs .  

COVID Considerations:  

As an employer in the public health space, and an organization that serves members who are essential medical personnel, ACC requires all staff to be fully vaccinated against COVID-19 upon hire. Proof of vaccination will be required.  Individuals can request an exemption from this requirement due to a medical condition or sincerely held religious belief, and those requests for reasonable accommodations will be evaluated individually.  

ACC is proud to be an equal opportunity and affirmative action employer. We celebrate diversity and are committed to creating an inclusive environment for all candidates and employees. All employment is decided on the basis of qualifications, merit and business need. Equal Opportunity Employer, including individuals with disabilities and veterans.  

ACC is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact Crystal Nott, Sr. Director, People Resources & Engagement at  cnott@acc.org  or (202)375-6423.  

Learn more here

Job posted: 2023-01-24