Media Planning Associate

25 May, 2021

Jobs

Media Planning Associate

Gambit Strategies
Remote

Who you are

You know how critical it is to set up a campaign for success in the planning stage. You can negotiate with ad vendors to receive the best inventory and ensure that they deliver in full. You can balance the need to move quickly with the need to have a strong QA process and avoid errors. You have a passion for the details and can put together a media plan that balances efficiency and strong targeting with premium creative placements.

Job Responsibilities

  • Develop media plans based on client objectives + guidance from the senior team

  • Negotiate with partners to ensure the best possible inventory and rates for our buys

  • Oversee the management of the buying, tag implementation, ensuring that optimizations are being made regularly, and adding input to the reporting and analysis of the program

  • Along with leadership, present plan recommendations to clients

  • Communicate timing needs for campaign launch to leadership and clients

  • When necessary, negotiate added value from vendors

  • Track reporting to ensure that campaigns are pacing properly and make optimizations to make sure we are reaching our audiences

  • Work with the buying and reporting team to understand optimization needs and handle the implementation of any plan changes

Qualifications

  • At least 2-3 years of experience in a media planning role, having negotiated and planned media buys that have a mix of CTV, social media, pre-roll, search inventory

  • Have experience understanding programmatic buying and how it fits into the media landscape. Be able to recommend what we run through programmatic versus a direct deal

  • Be up to date on industry trends, best practices, and new offerings

  • Understand the types of targeting available with each partner / platform so you can recommend the best possible approach with each media plan

  • Strong attention to detail and ability to follow a strict QA process, even when you are very busy

  • Thrives in a team environment and works well collaborating with others

  • Excels in a fast-paced environment and can handle multi-tasking several projects with tight timelines at once

This position will be remote to start, with the possibility of ultimately relocating to Washington, D.C. or Chicago. The salary range for the position is between $65,000 and $75,000, commensurate with experience. Gambit Strategies also offers company paid healthcare, vision and dental insurance. We have a generous vacation package and holiday schedule. We offer 12 weeks of paid leave for new parents. People of color, women, people with disabilities, and veterans are strongly encouraged to apply.

Click below to apply or email jobs@gambitstrategies.com directly.

Job posted: 2021-05-25