Public Affairs & Marketing – Brand and Content Strategist, Associate

23 Dec, 2020


Public Affairs & Marketing – Brand and Content Strategist, Associate

New York, NY

Job Description:

Firm Overview:

Blackstone is one of the world’s leading investment firms. We seek to create positive economic impact and long-term value for our investors, the companies we invest in, and the communities in which we work. We do this by using extraordinary people and flexible capital to help companies solve problems. Our $584 billion in assets under management include investment vehicles focused on private equity, real estate, public debt and equity, life sciences, growth equity, opportunistic, non-investment grade credit, real assets and secondary funds, all on a global basis. Further information is available at Follow Blackstone on Twitter @Blackstone.

Business Unit:

Global Public Affairs & Marketing

Job Title:

Public Affairs & Marketing – Brand and Content Strategist, Associate

Job Description:

The firm-wide marketing team at Blackstone is focused on strengthening the Blackstone brand and supporting our business groups. The team is responsible for areas including:

  • Blackstone’s content strategy

  • The firm’s brand and visual identity

  • The firm’s digital marketing channels (email, website, social media, etc.) and paid promotion efforts

  • Our video and podcast production capabilities

  • Support for investor-facing marketing initiatives

We’re looking for a smart, entrepreneurial young professional to help support Blackstone’s brand and content strategy. You’ll work in collaboration with various functions of the marketing team in addition to groups such as Public Affairs, Government Relations, Technology and Innovations, Institutional Client Services, and each of Blackstone’s businesses.

Responsibilities will include:

  • Generating and executing content ideas—for Insights posts, videos, landing pages, brochures, and more—to strengthen Blackstone’s reputation and/or advance business objectives

  • Bringing those ideas to life by writing copy and collaborating with in-house and agency partners on creative execution—i.e. helping manage video production, design, branding, etc.

  • Seeing projects through to effective distribution and performance measurement

  • Developing subject matter expertise around several Blackstone business groups and their marketing needs; helping create marketing programs for these businesses to engage with their investors

  • Drafting memos and project briefings for meetings with stakeholders across the firm


Blackstone seeks to hire individuals who work well in a team-driven working group, are highly motivated, intelligent, have sound judgment and have demonstrated excellence in prior endeavors.

The successful candidate must have:

  • Strong writing and editing skills with direct experience in content marketing or journalism

  • Passion for understanding nuanced financial topics and communicating them in a digestible, engaging way

  • Demonstrated ability to work in a fast-paced environment while keeping complex initiatives on track

  • A good eye for design with the ability to ensure deliverables always look cohesive and on-brand

  • Experience working with video production teams, designers, and/or creative agencies

  • Meticulous attention to detail

  • Self-starter, organized, motivated with a good sense of humor

  • 3+ years of professional experience, ideally in a project manager, coordinator or producer role

  • Minimum of a Bachelor’s Degree

  • Resume must be in PDF format

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, sexual orientation, national origin or any other category protected by law.

If you need a reasonable accommodation to complete your application, please contact Human Resources at 212-583-5000 (US), +44 (0)20 7451 4000 (EMEA) or +852 3656 8600 (APAC).

The Blackstone Group and its affiliates provide equal employment opportunity to all qualified employees and applicants for employment regardless of race, color, creed, religion, sex, pregnancy, national origin, ancestry, citizenship status, age, marital or partnership status, sexual orientation, gender identity or expression, disability, genetic predisposition, veteran or military status, status as a victim of domestic violence, a sex offense or stalking, or any other classification prohibited by applicable law.

To submit your application please complete the form below. Fields marked with a red asterisk * are required in order to enter into a possible employment contract (although some can be answered “prefer not to say“). Failure to provide this information may compromise the follow-up of your application. When you have finished click Submit at the bottom of this form.

At Blackstone, we look to attract and retain the brightest minds in the business, hiring professionals across a wide range of disciplines. Our employees are integral to the firm’s identity, contributing to a culture of integrity, professionalism and excellence. It is their dedication and passion for their work that has helped Blackstone become a trusted partner for some of the largest institutional investors in the world.

We encourage independent thinking and reward initiative, while providing services to help employees grow professionally. Our global business platform and brand reputation provide an unparalleled launch pad for growing your career.

Learn more here

Job posted: 2020-12-23