Public Relations Lead

14 Sep, 2022

Jobs

Public Relations Lead

Kao
New York, NY

Job Description

Who we are:Oribe Hair Care has set the standard for professional hair care within the prestige market. Blending innovative formulations, top‐performing products, award‐winning packaging and unparalleled education, Oribe has become a renowned beauty authority for experienced stylists and taste‐driven consumers alike. These are the products of the hair‐obsessed.

The PR Lead, North America will lead, conceptualize and strategically execute all PR and consumer engagement activities in North America. They will be responsible for managing all day-to-day PR activities, including a variety of high-visibility press, influencer and editorial stylist programs designed to drive awareness, engagement and brand equity.

The position will develop and oversee the NA PR strategy, manage the PR agencies, execute and report on all NA PR activities and work cross-functionally with various internal departments.

What you will do:

  • Lead and direct 360-degree communications program including all press, influencer and editorial stylist activities in North America.
  • Oversee and direct PR agencies to ensure they are effectively executing PR strategy and delivering on key KPIs.
  • Lead and execute all hair industry trade press ad buys and editorial opportunities to maintain brand’s position in the prestige, professional segment.
  • Own and manage affiliate program to drive incremental sales to Oribe.com through strategic press and influencer partnerships.
  • Develop and manage local budget development to ensure compelling campaigns and key programs are implemented.

What you will need:

  • 10+ years experience in a strategic communications role
  • Bachelor’s Degree (major in Journalism and/or Communications preferred)
  • Self-starter with strong written and oral communication skills

 

Who we are: Founded in Japan in 1887, Kao is passionate about making a difference in people’s lives with our high quality products and services that make the life of our consumers and customers more beautiful. In the Americas region Kao focuses on premium beauty brands across three distinct sectors: Kao Salon Division, Kao Consumer and our London based boutique brand Molton Brown.

 

How we work: Having been selected among the World´s Most Ethical Companies for 15 consecutive years, we are a company with a purpose and strong corporate values. We never compromise on quality and craft our products with care for the consumer and the environment. At Kao, each employee can actively shape their job and their career. We work collaboratively to achieve our common goals, always aiming to deliver the best for our customers.

 

Hiring Process: Kao embraces the diversity and the individual personalities of its people because we believe it is diversity that makes us strong.

 

Want to learn more: If you feel you are as unique as our products and want to find out why 33,000 people across the globe opted for a career with us please visit: https://www.kao.com/americas/en/

Learn more here

Job posted: 2022-09-14