Jobs

Public Relations Specialist

About the job

1. Please be currently based in Atlanta, candidates outside Atlanta will not be considered
2. This job is not remote

Overview:

AMP has day to day responsibility for local market PR for Dunkin’ in most of the Southeastern US. The ideal candidate has strong Atlanta media contacts, has served a Jr. role in the past, and is ready for a new opportunity and experience in food/restaurant PR and events.

Day to Day:

• Account Management
• Provide strategic PR planning & guidance
• Regularly communicate with Dunkin’ Brands, local partners & media representatives
• Readily available to provide PR & communications council for markets in the Southeast
• Participate in weekly status calls with the client
• Participate in monthly national PR calls
• Prepare monthly media monitoring recaps, including media values and impressions compiling information from Critical Mention and Cision Tracking

• Media Relations
• Strategize, create, & issue press materials including press releases, media alerts, press kits, etc.
• Establish media lists using Cision
• Build and maintain relationships with key media constituents
• Identify news angles to secure press for new products, local partnerships, promotions, store openings, etc.
• Handle press drops by hand-delivering client product to media across the market
• Secure and facilitate media interviews, segments, video/photoshoots, etc.

• Social Media
• Work cohesively with AMP’s social media team to create social strategy & content
• Identify and establish relationships with social media influencers

• JOB REQUIREMENTS – DO NOT APPLY UNLESS YOU MEET THESE REQUIREMENTS
• The candidate must currently reside in the Atlanta area.
• 2 years of agency or PR experience in the Atlanta Media market post-college.
• Recent restaurant PR experience

Learn more here

Job posted: 2021-02-01