Senior Director of External Relations

27 Sep, 2020


Senior Director of External Relations

American Accounting Association
Lakewood Ranch, FL
The American Accounting Association (AAA) seeks candidates for the newly created position of Senior Director of External Relations (SDER). As a new member of the Association’s leadership team, the SDER will play a key role as a member of AAA’s senior administrative team, managing external relationships, strategic partnerships and fundraising, and reporting directly to the Chief Executive Officer.


The American Accounting Association, headquartered 60 miles south of Tampa in Lakewood Ranch, Florida, is the leading member-based community of accounting faculty and those interested in furthering the profession through educational and research initiatives. Founded in 1916, the Association has a rich history and global reputation built on leading-edge research and publications, a wide range of education initiatives, and strong networking communities. The diversity of the AAA’s membership creates a fertile environment for collaboration and innovation. Collectively, the Association and its members shape the future of accounting through teaching, research, and a network that fosters thought leadership in accounting.

The Senior Director of External Relationships recruited for this position will have three distinctive and reinforcing responsibilities within AAA. First, the SDER will be responsible for overseeing and managing relationships with external constituents. Second, he/she will have responsibility for identifying and cultivating new strategic partnerships. Third, the SDER will be responsible for identifying fundraising, and development opportunities for the AAA and membership

The metrics for this position will be successful management of external partner relationships, identification of new opportunities and innovations, financial success and stability of AAA, a cohesive and aligned leadership team and staff, and successful implementation of AAA’s strategic plan.

American Accounting Association  Highlights

Having celebrated its centennial in 2016, the AAA has begun its second century of operation, existing to foster thought leadership in accounting around the world.  Working with members, professionals, regulators, students, and those interested in accounting, the AAA:

  • Serves more than 7,000 members in higher education and related fields (approximately 20 percent of AAA members live and work outside of the United States);
  • Works with a broad range of constituents to continuously scan the environment and respond to opportunities to strengthen its members and the accounting profession, broadly defined; and
  • Implements the mission of the AAA – to further the discipline and profession of accounting through education, research, and service.

In addition to supporting the accounting community at large, the AAA also supports 17 special interest sections (such as Auditing, Financial Accounting & Reporting, Government & Nonprofit, Public Interest, and Teaching, Learning & Curriculum) and 7 regions across the United States.  Each of these groups achieves its mission and delivers significant member value through its semi-independent structure and officer teams, working closely with AAA professional staff.  In addition, these groups participate in association-wide governance, ensuring that the association’s initiatives reflect the breadth of accounting opportunities and viewpoints.  With these groups, the AAA offers its members a variety of print, Web, and face-to-face forums, publications, and activities in which to share expertise, collaborate with colleagues, and advance the accounting profession.

Each interest section and region host meetings and events throughout the year, and an annual conference for all members takes place each August. The AAA’s journal collection includes three Association-wide journals: The Accounting Review (one of the premier journals in the world), Accounting Horizons, and Issues in Accounting Education, and fourteen journals edited by AAA Section communities.

The Center for Advancing Accounting Education was created recently in response to the dramatic changes underway in higher education and in the accounting profession, the impact these changes will have on faculty, and the opportunities for the Association to transform itself to support both members and society in this new environment. Building on the academy’s core competency of scholarship and connecting with relevant partners in the accounting practice community, the Center focuses on the vision of accounting as a learned profession.

In 2016 AAA moved its offices into spacious newly designed headquarters in Lakewood Ranch, FL. The new headquarters have provided the association the space necessary to carry out its diverse activities and will allow room for continued growth.

For more information about the AAA, visit


Yvonne Hinson, PhD,  CPA, CGMA, Chief Executive Officer

AAA Chief Executive Officer, Yvonne Hinson, joined the American Accounting Association in September 2020. Prior to joining the AAA, Yvonne served as the Academic in Residence and Director, Senior Director and ultimately Vice President for the Association of International Certified Professional Accountants. In that role she supported and led student and academic initiatives for CPA and CGMA in the Unites States and faculty initiatives for CGMA globally. Yvonne began her accounting career with Arthur Andersen in Charlotte North Carolina and joined Wake Forest University after completing her Ph.D. in Accounting at the University of Tennessee – Knoxville. During her time on faculty at Wake Forest, Yvonne served as a tenure-track and tenured faculty member, Director of Graduate Studies, Director of Accountancy and Dean – Charlotte Programs.  She earned her B.S. in Accounting and MBA from UNC-Charlotte.


The Senior Director of External Relations is a new and pivotal position in AAA’s current operations and future success. In partnership with the Chief Executive Officer, the SDER will work with the various external stakeholders to cultivate, manage and support external stakeholders who provide valuable partnerships and sponsorships with the AAA in their endeavors. He/she will also be responsible for identifying opportunities for innovation, development and fundraising for the AAA, including identifying grant opportunities for the AAA and its membership. .

The SDER will have overall responsibility overseeing and managing relationships with external constituents as well as the responsibility to identify and cultivate new and innovative partnerships in alignment with the overall AAA strategic priorities. The SDER will work closely with the leadership team, key member leaders, sponsors and other external strategic partners.

The SDER will regularly assess the external relationships for innovation and for supporting the financial performance of AAA programs. He/she will identify and develop new opportunities for enhancing partnership programs and develop financial strategies to actualize AAA’s strategic plans.


The successful candidate will have at least 15 years of managing partnerships, sponsorship, programs, foundation funding, and operating experience as well as possess a broad and deep understanding of tactical leadership in a geographically distributed member service organization. The candidate will be a strategic administrator who is adept at working in partnership with senior leadership, leading and managing staff, creating a collaborative and positive work environment, building strong relationships with strategic partners, members, member leaders, and key committees, and communicating clearly and persuasively to the AAA’s various constituents.

The new Senior Director of External Relations will be:

  • An expert problem-solver who, in partnership with AAA colleagues, can manage existing external relationships, identify new strategic partnerships, create innovative design solutions, manage resources, and lead change initiatives;
  • A strategic leader who is driven by quality and a servant leadership ethic for the Association’s membership;
  • A highly skilled listener, communicator and consensus builder;
  • Analytical in approach to financial and other management issues that are significant to the Association; and
  • A highly effective relationship manager with the Chief Executive Officer, senior leadership, staff, Association members, and other key Association constituents/stakeholders.

Required experience, knowledge, and skills include:

  • Excellent project management, interpersonal and leadership skills;
  • Experience working with sponsorships, fundraising and grant writing;
  • Self-motivator;
  • Sense of humor;
  • An earned graduate degree; and
  • Once employed, residence in/near Sarasota, Florida.
  • Experience with accounting academia and domestic and international accounting organizations is highly desirable.

Applicants should submit a resume and a letter discussing their interest in the position as well as their accomplishments in light of the listed responsibilities and qualifications. Confidential review and screening of materials will continue until the position is filled.

Final candidates will be required to successfully complete a background check.

Applicants should send resume and cover letter to

Job posted: 2020-09-27