Senior Director of Outreach and Advocacy

08 Jan, 2022

Jobs

Senior Director of Outreach and Advocacy

United Way of Greater Toledo
Toledo, OH

United Way of Greater Toledo
JOB DESCRIPTION
Position Title: SENIOR DIRECTOR, OUTREACH & ADVOCACY
Department: IMPACT & OUTREACH
Location: TOLEDO OFFICE, HYBRID
FLSA Job Status: FULL TIME, EXEMPT
Salary Range: $60,000 – $67,000
Organizational Relationships:
Reports to: VICE PRESIDENT, IMPACT & OUTREACH
Supervises: MANAGER, ENGAGEMENT & OUTREACH
COMMUNICATIONS COORDINATOR
STATEMENT OF THE JOB:
The Senior Director of Outreach and Advocacy works within the Department of Impact & Outreach,
reporting directly to the Vice President of Impact & Outreach. The primary function of the role is to
serve as the communications lead and public relations strategist for the organization, deepening
partnerships with stakeholders such as fellow nonprofits, elected officials, donors, media and the
community at-large. Additionally, this role will be charged in overseeing United Way’s advocacy
strategy and mobilizing community members around issues that positively or negatively influence our
impact areas of education, financial stability, health and housing.
ESSENTIAL FUNCTIONS:
In this role, you must be a strong communicator, writer, problem-solver and collaborator. You will also
oversee three staffers who manage United Way’s in-person and digital engagement, and
communications efforts. Given your placement within the Impact & Outreach department, which
oversees all United Way’s granted partners, implemented community strategies, etc., you are
expected to be a “knowledge holder” and information officer for the organization, for internal and
external purposes alike.
External Communications
● Oversee United Way’s comprehensive communications and publicity efforts
● Manage communication projects or communication / marketing launches for various initiatives
● Expected to present on key community issues and topics to donors, corporate partners or
fellow nonprofits
● Ensures the organization’s values and brand is continuously elevated and represented in a
positive light
Internal Communications
● Develop talking points, briefs, one-pagers, etc. for all internal staff and management team
● Serve as a communications and knowledge resource for staff when developing presentations,
emails or engagement opportunities
Public Policy and Advocacy
• Stay up-to-date on legislation and policy changes that impact the individuals United Way
is committed to serve
• Actively engage and maintain relationships with elected officials and their staffers
• Be well-versed in, and understanding of, the local, state and federal-level government
systems
• Mobilize volunteers to write letters, organize roundtables and phone calls with elected
officials to discuss important policy changes or legislation
• Design United Way’s annual public policy platform, as well as track elected official
contacts and what is being communicated to their offices
QUALIFICATIONS AND EXPERIENCE:
● Bachelor’s degree in Communications, Public Relations, Public Affairs, Political Science or
related field
● 5-8 years of progressive experience in any of the qualifications listed above
● Experience in the nonprofit sector is preferred; however, candidates will be “graded”
predominately on experience, meaning, those who hold a GED/H.S. diploma will also be
considered
KNOWLEDGE / SKILLS / ABILITIES:
• Superb communication skills, presentation skills and ability to excite or mobilize
individuals around certain issues or topics
• Ability to summarize complex issues or systems concisely and in an easy-tounderstand manner
• Exceptional interpersonal skills
• Self-starter and willing to take initiative; detail oriented with a keen eye for details
• Creative problem-solving skills
• Willingness to go “back to the drawing board” to ensure the best product for community
is brought forward
EXPECTED COMMITMENTS
As a representative within the Department of Impact & Outreach, you are expected to uphold our
organizational values on diversity, equity and inclusion. To increase access to education, financial
stability, health and housing services, we must accurately understand the role in which racism,
homophobia, xenophobia, ageism, ableism, classism, etc. has restricted a person’s ability to receive
the human services they deserve. This knowledge and understanding allows the department to better
advocate for those in our community, as well as appropriately tell their stories.

Apply here

Job posted: 2022-01-08