Senior Manager, Social Media

05 Jan, 2022


Senior Manager, Social Media

American Hotel & Lodging Association (AHLA)
Washington, DC

1250 EYE STREET, N.W. SUITE 1100 | WASHINGTON, D.C. 20005 | 202 289 3100 | WWW.AHLA.COM
Senior Manager, Social Media
Position Title: Senior Manager, Social Media
Reports to: Vice President, Media Relations and Enterprise Initiatives
Position Summary:
Responsible for developing, managing and executing AHLA’s social media strategy while proactively
seeking opportunities to further advance the organization and its mission through partnerships,
campaigns, stakeholder engagement and growing social media channels.
• Generate, edit, publish and share engaging social media content daily (e.g. original text, photos,
graphics, videos and news) on popular social media platforms, such as Twitter, Facebook,
YouTube and LinkedIn
• Day-to-day management and execution of advocacy and association social media campaigns,
ensuring a consistent voice across multiple platforms
• Oversee the creation and implementation of a monthly editorial calendar, which includes
performance objectives
• Create actionable plans to both grow and maintain followers, measuring, analyzing and
reporting on progress
• Continually monitor all AHLA social media platforms and brand mentions
• Collaborate with other AHLA teams to create holistic and varied content
• Stay up-to-date with current technologies and trends in social media, design tools and
• Other duties as assigned
Education and Experience:
• Bachelor’s degree
• Five years of experience in journalism and/or communications
• Experience producing high-quality photos and graphics is required
• Experience working on Capitol Hill, at a PR agency or “in-house” is preferred
• Familiarity with public affairs and public policy
Skills and Attributes:
• Excellent written communication skills; team player with a high level of professionalism, selfmotivation with the ability to know when to ask for guidance, and positive attitude.
• Excellent, editing and proofreading skills
• Meticulous attention to detail
• Exceptional organizational and time management skills with the ability to multi-task and
prioritize work assignments
• Fluent in Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Demonstrated ability to effectively and comfortably interact, deliver sound counsel, and gain
the trust of senior executives
• Team player with a high level of professionalism, self-motivation, ability to learn quickly and
positive attitude
• Ability to effectively and efficiently devise and implement strategy
1250 EYE STREET, N.W. SUITE 1100 | WASHINGTON, D.C. 20005 | 202 289 3100 | WWW.AHLA.COM
• Enjoy working in a fun, fast-paced, entrepreneurial environment and an ability to work both
independently and collaboratively across the organization
• Ability to learn quickly and positive attitude. Customer service focused.
• Position is based in Washington DC
• Domestic travel required
AHLA is an equal opportunity employer. We encourage you to apply even if your experience is not a
100% match with the position. We are looking for someone with relevant skills and experience, not a
checklist that exactly matches the job description. We want to help you grow and in return, you help
us grow into a stronger, more inclusive organization. We celebrate diversity and are committed to
creating an inclusive environment for all employees.
Interested applicants can apply by sending their cover letter and resume to

Job posted: 2022-01-05