Sr. Manager, Corporate Communications

28 Jul, 2020

Jobs

Sr. Manager, Corporate Communications

Perfect Day Foods
Emeryville, CA
It’s a Perfect Day to change the world! At Perfect Day, we’re doing just that.
Perfect Day was founded in 2014 to create delicious, nutritious dairy products that everyone can love. We’re using fermentation (not animals) to make dairy proteins that are the foundation for foods like ice cream, cheese and yogurt – all with the distinctive taste and textures that consumers demand, but without lactose or environmental downsides. Through partnerships with respected brands, we’re working to launch a whole range of dairy products that will help shape a humane, sustainable food system for future generations.
As the newest member of the Corporate Communications team you will help build Perfect Day’s Corporate halo with internal and external stakeholders through impactful storytelling and far-reaching, affinity-driving strategies.

YOUR CONTRIBUTION

Media Relations
      • Develop messaging to establish consistent delivery and positioning; Refine via message testing to best resonate with key stakeholder groups
      • Build and own our media calendar, proactively mapping out key milestones, stories, events, and campaigns
      • Work closely with PR partner to drive strategy, campaign planning, execution, and measurement
      • Oversee influencer strategy, outreach, and program measurement
      • Collaborate with our marketing team to ensure consistent messaging about our process to Customers and Conumers
Executive Visibility
      • Create executive communications and presentations, working closely with leadership team
      • Drive executive communications to elevate executive public profile and influence
      • Train, brief and advise Perfect Day spokespeople in preparation for media interviews
      • Government & Industry Affairs
      • Assist Government Affairs partners as needed, providing internal perspectives along with messaging and positioning support
Reputation Management
      • Support crisis communications program, including issues preparedness and crisis response
      • Facilitate ongoing communications with crisis response team members, including scheduling drills and trainings
Internal Communications
      • Aid an internal communication strategy thatreflects and reinforces the beliefs and values of the organization, drives engagement, and fosters belonging and inclusion for all team members
      • Serve as a liaison between Perfect Day Global and all subsidiaries of the business to facilitate company-wide communications to inform, inspire, and engage employees

KNOWLEDGE AND SKILL REQUIRED

      • Experienced. 5-7+ years of experience in a corporate, public relations or business communications setting; Food, health, agriculture, and/or technology experience is a plus
      • Educated. Bachelor’s degree in communications, business, English, or another relevant field
      • Energy and Creativity. You think out-of-the-box and wow people with your interesting angles and quality work. You have a keen eye for stories that stick and drive brand awareness
      • Domain. You have deep knowledge of traditional and digital outlets, including the influencer landscape
      • Critical Thinker. You like to challenge convention and thrive in a fast paced environment
      • Hands On. You like to be hands on, whether it’s pitching media or writing messaging, but can also think strategically
      • Excellent Communicator. You know what to say and more importantly, how to say it. You have exceptional writing skills, verbal communication, project management skills, and business judgment. Prior experience communicating to large, global, dispersed organization if a big plus
      • Self-Starter. You don’t shy away from new challenges and when embracing something for the first time, you feel comfortable asking questions
      • A Team Player.  You’re highly collaborative and can work well with leadership, HR, Marketing, and the rest of the Corporate Communications team
      • Flexible. You’re an agile thinker who can pivot as strategies shift to best capitalize on opportunities that arise
      • Travel. You can travel if needed, which could be 10-15% of the time
It’s a Perfect Day to change the world. The day when delicious dairy goodness is something everyone can love. The day we say goodbye to the downsides of factory farming. The day we throw a big party with luscious, animal-free milk, cheese, yogurt, and ice cream, all made with Perfect Day! We hope you join us!
Learn more here

Job posted: 2020-07-28