Location: Remote
Date Posted: 01/11/2024
About FINSYNC
FINSYNC is the one platform that serves as a financial network to help entrepreneurs connect everything and everyone needed to build a thriving business. On one platform, entrepreneurs can connect with community programs to help take ideas to action, enable software to help scale, and seamlessly access capital and other financial services to help succeed in business with less time. This includes software for banking, payments, invoicing, project tracking, payroll, accounting, and services such as business checking, financing, CollectEarly, credit card processing, bookkeeping, accounting, insurance, HR consulting, and coaching.
Position Overview
FINSYNC is seeking a dynamic and experienced Public Relations Manager to fill a unique and newly created role. This individual will serve as the Public Relations Manager for the FINSYNC suite of community programs, products, and services, while also operating as a PR resource for our partners. We are looking for a professional with a blend of in-house and PR agency experience, possessing the ability to develop and maintain important relationships with media professionals, identify press opportunities, and enhance our brand story across the expanding digital landscape. The ideal candidate will have strong communication skills, exemplary storytelling abilities, and a keen sense of social media strategy.
Key Responsibilities
- Oversee and execute comprehensive public relations and public-facing marketing strategies to enhance brand image.
- Identify, coordinate, and leverage press opportunities to maximize brand exposure.
- Cultivate and nurture relationships with existing and potential media partners to enhance our media presence.
- Act as a dedicated PR resource for our partners, providing guidance and support to enhance their public relations efforts.
- Review and manage the PR budget, aligning goals with resource allocation.
- Drive efforts to grow and maintain stellar brand awareness through strategic PR initiatives.
- Stay abreast of industry trends to ensure PR strategies remain innovative and impactful.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field is required.
- Minimum of 8 years of cumulative expertise, showcasing proficiency in both in-house and agency environments.
- Possess a deep understanding of all social media channels to maximize digital PR efforts.
- Showcase superb communication and relationship-building skills for effective collaboration.
- Demonstrate exceptional marketing strategy skills to align PR efforts with broader marketing goals.
- Exhibit a thorough understanding of current industry trends to ensure PR strategies are innovative and relevant.
Bonus Qualifications
- Background in financial technology.
- Background working with non-profits.
- Background working with founders, start-ups, entrepreneurs, and small businesses.
- Experience using project management software (Trello, Jira, Asana, Workfront, Smartsheet, or similar).
- Experience using Google Suite.
Why FINSYNC
- Opportunity to make a significant impact in a rapidly growing fintech company.
- Competitive compensation package, including base salary and performance-based incentives.
- Comprehensive benefits package, including health, dental, and retirement plans.
- Collaborative and dynamic work environment with a focus on innovation.
- Opportunity for professional growth and career advancement within the organization.
FINSYNC INSIGHTS
FINSYNC syncs with approximately 7,000 banks and credit unions to help the approximately 32 million small businesses in the United States have one platform from which they can see and manage all of their cash flow with less time and better results.
We cultivate a culture of:
- Teamwork (like a pro sports team) without ego.
- Constructive communication so we can build transparency and trust.
- Metrics that matter personally, professionally, and financially.
- High performance merits high compensation.
- Self-motivation and self-discipline merit a flat organization.
- Time management and work-life-harmony.
FINSYNC is on a mission to improve the lives of others by helping them succeed in business and in life, doing more business with less time and better results so they can invest their time and successes in other ways meaningful to them.
Learn more here
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