Director of Digital Communications

About the Position

The National Association of Counties (NACo), representing America’s 3,069 county governments with 40,000 elected officials, 3.6 million county employees, and more than $660 billion in annual community-based investments, seeks a Director of Digital Communications. Reporting to the managing director of communications and working collaboratively across teams, this position leads NACo’s digital and multimedia efforts to advance the association’s objectives in membership engagement, policy advocacy, and thought leadership.

Position Responsibilities and Activities

• Manage and oversee the NACo Digital Communications Team, responsible for NACo’s website (NACo.org), social media platforms, email marketing campaigns, video production, and live streaming.
• Develop and execute digital content strategies that align with NACo’s goals in membership engagement, policy advocacy, and thought leadership, combining a drumbeat of effective digital communication with key moments of heightened engagement.
• Handle the management of a Drupal-based website, including managing for HTML, CSS, and JavaScript, as well as content strategy and an eye for UI design.
• Lead the team in envisioning and bringing to life custom interactive webpages and integrated digital communications strategies for NACo’s flagship reports, programs, and events.
• Oversee the team member responsible for NACo’s podcast, the creation of video assets, and the management of a multimedia pipeline.
• Manage the digital communications budget, ensuring all projects and deliverables are completed within allocated resources.
• Collaborate effectively across all NACo departments to integrate digital communication strategies with overall organizational goals.

Knowledge, Skills and Abilities

• A degree in communications, media, political science, or a related field – advanced degree preferred – and/or 5+ years of experience in the fields of digital content strategy, digital communications, or policy communications and 2+ years of experience as a direct manager.
• Proven experience in digital media management, preferably in a leadership role.
• Basic technical proficiency, including ability to step in to support team members in editing the website, editing video or audio, or designing emails.
• Basic familiarity with the hardware and software used in video production and live-streaming.
• Excellent project management skills, with an ability to lead and manage a team.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Excellent communication and interpersonal skills, capable of working collaboratively across various departments.

Working Conditions

• Hybrid work schedule is available, with a minimum requirement of 2 days in the office to collaborate.
• Some travel is required.
• Base Salary $120,000.

Application Procedures

Persons interested in this position should submit a resume with salary requirements to: [email protected].

Why Work at NACo

Our vision is healthy, safe, and vibrant counties across America. Counties play an integral part of the intergovernmental responsibilities. We are guided by the belief that stronger counties result in a stronger America.

NACo is committed to creating a diverse environment and is proud to be an equal opportunity employer. Our jobs are open to all applications regardless of race, color, sex, gender, sexual orientation, age, religion, national origin, marital status, pregnancy, disability, military status, or any other basis prohibited by federal, state, or local law.

Teammates of NACo enjoy a fun and challenging environment with a wide range of competitive benefits. Benefits include comprehensive medical, vision and dental insurance; generous paid leave and federal holidays; transportation subsidy; tuition assistance; 401(k) match, pension plans, group life insurance, voluntary payroll deductions for pet insurance, and credit union membership, short/long term disability coverage including applicable parental leave and Public Service Loan Forgiveness Program.

At NACo, we embrace and respect our diversity of experience, heritage, and perspectives, embedding these principles into our daily routine. We lead with empathy, savor learning opportunities, and embrace our collective experiences for a deeper understanding of different viewpoints from our members, teammates, and partners so we can grow collectively and individually. We value our varied backgrounds and experiences as we pursue an equitable and inclusive workplace that upholds respect and civility and fosters a sense of belonging.

Join us as we advance excellence in public service to help people and places thrive.