Marketing Manager

Overview

LEO A DALY is a leader in the design of the built environment dedicated to transforming the human experience through the power of design. For more than 100 years, we’ve created places that inspire wonder, connect communities, and enable great things. Our creative teams combine planning, architecture, engineering, interiors, and program management to deliver truly integrated design.

We are a diverse collection of inventive problem solvers united by a passion for great design.

We own the impact of our work, socially, economically, and environmentally. In collaboration with our clients and each other, we create innovative, thoughtful, and sustainable solutions to the urgent challenges that face our world.

Click WHO WE ARE to learn more about us!

Summary

The Marketing Manager must work collaboratively with marketing colleagues, firm leadership, business development leads, market sector leaders, architects, engineers, and operations staff to develop marketing/proposal materials that clearly demonstrate the value proposition and differentiators of LEO A DALY against competitors in that market sector. This role oversees large volumes of information, requires an understanding of brand, industry issues, and standards, and must strategically connect tactical marketing elements to the firm’s larger initiative goals.

Scope of Role

• Work-winning is prioritized for this role. As part of the LEO A DALY marketing team, act as a marketing partner to the business (sector leads, MSLs, BD leaders) to support pursuits, knowledge management/content development, special market and client-facing initiatives, etc., in collaboration with capture teams and marketing colleagues.
• Collaborate with sector leads and other business leaders to address and support pursuits, including partnering on the pre-positioning (client and business strategy), preparation of proposals, presentations, SOQs, pre-qualifications, alternative delivery, and other marketing-related deliverables.
• Liaise with relevant sector and discipline experts to understand, communicate, and support execution of LEO A DALY services and sector strategy.
• Partner with the Brand & Comms team to support LEO A DALY national and studio-level market sector marketing and communications priorities across digital marketing channels, public relations support, thought leadership, conferences/events, and field marketing efforts.

Responsibilities

• Independently lead the proposal process from Go/No Go through Interview.
• Prepare, own, and maintain the proposal management plan.
• Lead and/or support planning and development of presentations and interviews of all sizes.
• Take ownership of non-technical proposal sections, working in conjunction with senior staff.
• With no supervision, coordinate, write, edit/tailor, and perform research for non-technical proposal sections.
• Ensure solicitation compliance.
• Proactively identify, communicate, and mitigate potential issues/variances.
• Lead or facilitate kick-off meetings, proposal team check-ins, and other proposal milestone meetings.
• Facilitate and/or participate in Capture Planning activities.
• Understand business objectives, priorities, and sales strategy as they relate to the market sector.
• Suggest teaming partners/subconsultants and qualified internal staff during strategy sessions and organization chart development.
• Serve as a subject matter expert on marketing procedures, policies, protocols, and best practices, including standard file management and archiving procedures, as well as Branding Guidelines.
• Ensure all response materials are archived and tagged within Vantagepoint, uploaded to Joist AI, and the LEO A DALY drives.
• Build understanding of the market sector, partners, competitors, subconsultants, clients, and industry trends.
• Foster strong, mutually beneficial working relationships with business development leads, market sector leaders, architects, engineers, and operations staff regionally and across all Studios.
• Act as a group resource and advocate for marketing best practices, policies, and procedures.
• Coach, mentor, and provide shadowing opportunities to junior staff within the marketing team.

Qualifications

• Bachelor’s degree in Marketing, Journalism, Communications, or a related field preferred, but not required.
• Ten years of experience in the A/E/C industry leading proposal efforts.
• Graphic design sensibility and skills (understanding of how to reflect brand in materials and messaging and understand principles of quality document layout).
• Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator), Microsoft Office, and CRM programs (Deltek preferred).
• Exceptional written and verbal communication skills, strong composition and editing skills.
• Ability to write compelling prose for a variety of uses and audiences. AP Style required.

Preferred Qualifications

• Understanding of the A/E industry, specifically Commercial and Hospitality markets (strong emphasis on hospitality).
• Process-oriented.
• Strong interpersonal and client management skills.
• Strong data management skills.
• Detail-oriented with a focus on internal and external client follow-up and satisfaction.
• Strong graphic design sensibility.
• Ability to effectively prioritize a series of tasks for efficient completion, with minimal supervision.
• Strong time management and prioritization skills.
• Solid business acumen, management, and problem-solving skills.
• Demonstrated ability to communicate and interact effectively with all levels of personnel.
• Passion for marketing and a drive to educate stakeholders on its power.
• Skill to connect the dots across organizational, strategic, and business unit objectives.
• Intermediate-level Adobe Creative Suite skills (InDesign, Photoshop, Illustrator).

Salary & Benefits

• Salary range: $95,000 – $135,000, depending on applicable experience.
• Competitive and comprehensive benefits package, including:
  • Affordable medical, dental, and vision plans.
  • Retirement savings with company matching.
  • Supplemental benefits such as Accident and Critical Illness coverage.
  • HSA + FSA options.
  • Commuter benefits.
  • Company-paid life insurance.
  • Short-term and long-term disability options.
  • Parental leave.

Why Join LEO A DALY?

At LEO A DALY, you will become part of a collaborative design culture and do work that matters. As an integrated design practice, we believe that a diversity of perspectives generates better solutions. We trust and support each other, ask hard questions, and solve complex problems. Guided by a spirit of inquiry, we design for people at every scale, creating spaces that elevate individuals, their communities, and the institutions that serve them.

Join LEO A DALY – help us transform the world.

EEO Information

LEO A DALY LLC is an Equal Opportunity Employer and gives consideration for employment to qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

LEO A DALY LLC is committed to ensuring equal employment opportunities, including providing reasonable accommodations to individuals with disabilities. Applicants with a physical or mental disability who require a reasonable accommodation for any part of the application or hiring process may contact the Human Resources Department by phone at 402-391-8111 or by email at [email protected].

For more information about your rights under the law, see Know Your Rights.

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