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Public Affairs Market Manager

Public Affairs Market Manager
Organization: Citizens Bank
Location: Philadelphia, PA
Date Posted: 10/02/2025

Description
The Vice President – Public Affairs Market Manager reports to the Head of Public Affairs to establish and execute the philanthropic and community partnership strategies for the bank’s Greater Philadelphia market based on a data-driven, portfolio management approach in alignment primarily between market needs and the bank’s philanthropic focus areas of workforce development and financial empowerment.

The primary function is to manage relationships with partners to execute bank charitable and community partnerships and to position the bank positively in the market. The ideal candidate will have demonstrated portfolio management experience, strong critical thinking skills, and the ability to analyze data to best inform the market strategy.

The manager performs detail-oriented work for a variety of department operations and initiatives. The position requires an experienced, creative, and energetic professional with experience in sponsorships, charitable giving and/or grant making, and partnership management. The individual must be able to collaborate, manage multiple tasks and deadlines in a fast-paced environment, and represent the bank externally at community events.

This role performs significant portfolio and relationship management, grant database administration, impact report analysis, budget administration, event execution, and special projects as assigned to support overarching Corporate Affairs Department goals.

Primary Responsibilities

Portfolio/Grants Management

Manage portfolio of charitable and community partners.

Strategize and execute ongoing and new market-based philanthropic partnerships and activities.

Conduct market research to identify and understand community and business line needs.

Use a data-driven approach to make strategic, need-based philanthropic recommendations for the market.

Perform site visits with partners to understand programming needs and make connections for deepening partnerships.

Educate key stakeholders internally and externally on philanthropic strategy and focus areas.

Steward prospective partners through the application process, ensuring data integrity and thorough examination of applications.

Work with portfolio of partners to ensure impact is achieved and collaborate to develop new ways to achieve impact.

Utilize grant management system to ensure impact metrics and results are reported timely and accurately.

In partnership with Community Development Market Manager, execute key economic development initiatives with local charitable contributions for CRA credit.

Oversee budget administration and market-based memberships, including forecast analysis, monthly financial reviews, and integration of relevant business lines.

Ensure strict adherence to corporate risk and compliance guidelines and policies to ensure favorable audit results.

Ensure strict adherence to CFG giving guidelines, SOPs, and compliance with all policies and procedures of Citizens’ charitable giving committees.

External Relations

Represent the bank in the community by attending various external events and volunteer activities.

Consult with Community Engagement Team to position senior leaders strategically in local business, civic, and non-profit communities, including board placement.

Partner with communications team and partners to develop opportunities to share impact and create/execute communication plans for internal and external purposes.

Prepare event briefs for senior leaders participating in partner events.

Collaborate with communications team to develop press releases, quotes, and approvals.

Support civic affairs engagement, including staying up-to-date on current market issues and trends.

Volunteer Management

Identify local colleague volunteer opportunities, including skills-based opportunities.

Manage and execute colleague volunteer programs, including setting up activities, sourcing volunteers, and volunteer communications.

Event Management

Develop and execute events such as roundtables and press events to support signature initiatives including Champions in Action, Workforce Development Month, and Financial Empowerment Month.

Support partner community events including managing invitations and RSVPs for colleague participation.

Work with department Coordinator to ensure event deliverables such as logos, ads, videos, and logistics (including Citizens’ branding and giveaway items) are executed on time and successfully.

Partner with Sponsorships Team to activate corporate sponsorships to ensure the greatest public relations value, including collaboration in identifying community partner participation in event activations.

Experience & Skills

Minimum 5-7 years of diverse charitable giving, grant making, and/or corporate communications/marketing experience.

Experience developing strategic partnerships that drive brand favorability and consideration for the business using metrics and measurement to assess impact.

Exemplary writing, verbal, and problem-solving skills; must be able to anticipate and resolve issues effectively.

Strategic understanding of the nature of various initiatives and their impact on overall corporate objectives.

Ability to execute against strategy and drive results; demonstrated creative/critical thinking.

Budget management experience.

Effective time management and organizational skills; solid work ethic.

Ability to effectively manage multiple, changing priorities.

Ability to plan, implement, and manage all aspects of complex projects to successful completion.

Ability to work independently and as a member of a team.

Experience in banking/financial services is preferred.

Computer Skills: Microsoft Office Suite proficiency.

Education & Certificates

Bachelor’s Degree in related field.

Hours & Work Schedule

Hours per Week: 40

Work Schedule: 8:30 am – 5:00 pm (nights/weekends as required)

Location: Philadelphia

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Some job boards use jobseeker-reported data to estimate salary ranges. If you apply and qualify for this role, a recruiter will discuss accurate pay guidance.

Equal Employment Opportunity
Citizens, its parent, subsidiaries, and related companies provide equal employment and advancement opportunities to all colleagues and applicants without regard to age, ancestry, color, citizenship, disability, perceived disability, ethnicity, gender, gender identity/expression, genetic information, marital/domestic partner status, victim of domestic violence, family status, medical condition, military/veteran status, national origin, pregnancy/childbirth/lactation, reproductive health decisions, race, religion, sex, sexual orientation, or any other category protected by law.

Citizens is committed to fostering an inclusive culture where all colleagues can bring their best selves to work and be treated with respect and professionalism. Employment decisions are based solely on merit, qualifications, performance, and capability.

Background Check
Any offer of employment is conditioned upon successfully passing a background check, which may include credit, motor vehicle record, public record, prior employment verification, and criminal background checks. Results are reviewed based on legal requirements, the nature and gravity of the background history, and the job offered. Any offer will include further information.

Benefits
We offer competitive pay, comprehensive medical, dental, and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs, and more.

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