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Strategies for Measuring Public Affairs Performance

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Strategies for Measuring Public Affairs Performance

Roundtable
Brussels

30 January, 2018
12:45−14:15 CET

One of the challenges public affairs managers face is to quantify the impact of their work and measure the ROI of the public affairs function. At this roundtable we will share international best practices that are applicable to the European public affairs arena.

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Featured Topic & Speakers

  • Identifying KPIs for public and government affairs
  • Choosing metrics that show impact — not just activity
  • Making the business case for a strong public affairs function
  • Communicating public affairs performance
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  • Members: Free
  • Non-Members: $225

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