November 7, 2017
11 a.m. – Noon EST
International public affairs requires many tools to achieve success. From initial strategy to implemented tactics, a seasoned public affairs practitioner will walk you through a case study of an effective international public affairs campaign with practical lessons you can apply to your own international public affairs work.
Featured Topic & Speakers
You’ll gain valuable insights on how to:
- Generate campaign ideas that relate to and support your business
- Build a strategy that works for both internal and third-party stakeholders
- Sell the concept to internal leadership
- Manage partner relationships for maximum impact and effectiveness
- Measure and demonstrate success
Mark Smith
Director, International Government Affairs
The Clorox Company
This program is eligible for 1 elective credit toward the Certificate in Public Affairs Management.
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credit toward your CAE application or renewal professional development requirements.
Note: Recording purchases are not eligible for CAE credit. Credit will only be granted to those participating in the live webinar.
Register
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg”]Webinar Participant Only
Member: $135
Non-Member: $199
Register
Special Package
(Participate in the live webinar and receive the audio file for future reference)
Member: $165
Non-Member: $229
Register
Recording Only
(Can’t participant live?)
Member: $135
Non-Member: $199
Purchase a copy of the recording
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