Director, Public Policy

Salary Range:

$120,000.00 To $140,000.00 Annually

Join Our Team as Director, Public Policy!

Location: Washington, DC (with occasional travel to New York City and other destinations)

Job Summary:

Are you passionate about the intersection of advertising, media, and technology? The Interactive Advertising Bureau (IAB) is seeking a Director of Public Policy to lead and execute public policy and advocacy priorities that support the digital advertising and media industry. In this role, you will work closely with federal and state policymakers, analyze legislative and regulatory activity, and help drive policy initiatives that impact the digital marketplace. You will play a key role in building relationships with lawmakers and stakeholders to advocate for the IAB’s agenda. This position reports to the Executive Vice President of Public Policy and is based in Washington, DC.

What You’ll Do:

As the Director of Public Policy, you’ll:

Policy Development and Advocacy:

• Assist in developing public policy positions that address the concerns of our membership, including related research, communications, and events.
• Serve as a registered lobbyist before Congress, advocating with Members and staff to advance our policy agenda, particularly on data privacy and related issues.
• Perform detailed analysis of legislation, regulation, and self-regulatory proposals to inform engagement on policies impacting digital advertising.

Member Engagement:

• Provide IAB members with regular updates on policy developments and their implications for the ad-supported internet ecosystem.
• Build and maintain relationships with key federal and state policymakers to influence legislative outcomes.

Who You Are:

• You have at least 5 years of public policy or government relations experience, ideally with a focus on the digital advertising industry or internet/technology policy.
• You hold a Bachelor’s Degree and possess a strong knowledge of the digital advertising landscape.
• You are an effective communicator with outstanding oral, written, and interpersonal skills. You can comfortably interact at all corporate and political levels, translating complex information into easily understandable messaging.
• You are a self-starter capable of taking direction and producing results.
• You excel at analyzing legislative and regulatory proposals and understanding their business implications.
• You demonstrate high ethical standards, confidentiality, and integrity in all interactions.
• You possess strong political acumen and decision-making skills, with the ability to influence and persuade others in high-stakes situations.
• You have experience in advocacy and using rhetoric to inform and persuade varied audiences.

Additional Qualifications:

• You have a proven track record working within government, companies, consultancies, trade associations, or similar organizations.
• You are skilled at navigating steep learning curves and quickly adapting to new challenges.
• You are willing and able to travel as required.

Why Join Us:

At IAB’s Media Center, you’ll have the opportunity to make a tangible impact on the future of video advertising. With our collaborative culture, cutting-edge research, and industry-leading initiatives, you’ll be at the forefront of innovation in the digital media landscape. This is your chance to take your career to the next level and join a dynamic team dedicated to driving growth and innovation.

If you’re ready to lead and transform the video advertising industry, apply now to become part of our visionary team at IAB!

A little bit about us:

The Interactive Advertising Bureau empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.

Our Mission:

“At IAB, our mission is to empower the media and marketing industries to thrive in the digital economy.”

Our Core Values:

1. bCourageous:
We embrace the unknown and navigate uncharted waters with confidence. We’re not afraid to take bold steps, challenge the status quo, and turn obstacles into opportunities. At IAB, courage is our compass.

2. bCurious:
Curiosity fuels our innovation. We’re relentless in our pursuit of knowledge, always asking “why” and “what if.” Curiosity opens doors to new ideas, and at IAB, those doors are always wide open.

3. bCollaborative:
We understand that magic happens when we come together. Collaboration is in our DNA, and we thrive on the diverse perspectives and ideas that our team brings. Together, we create solutions that break boundaries.

4. bCommitted:
Our dedication knows no bounds. We’re committed to our mission and each other, going the extra mile to achieve our goals. Our unwavering commitment is the backbone of our success.

Why It’s Amazing to Work at IAB:

Be Part of Something Bigger:
When you join IAB, you’re not just taking a job; you’re becoming part of a mission-driven family. Your work contributes to shaping the future of digital advertising, making a lasting impact on the industry.

Unleash Your Potential:
We believe in your potential and support your growth. From professional development opportunities to mentorship programs, we’re here to help you flourish and achieve your career aspirations.

A Culture of Curiosity:
Curiosity is not just a value; it’s a way of life at IAB. You’ll be surrounded by inquisitive minds eager to explore new frontiers. Every day is a chance to learn, experiment, and innovate.

Collaboration is Key:
We know that the best ideas come from collaboration. At IAB, you’ll work with a diverse, talented team that encourages you to share your thoughts, collaborate, and create solutions that shape the future.

Commitment to Your Well-being:
We understand that work-life balance is crucial. That’s why we offer flexible schedules and remote work options, allowing you to maintain a fulfilling personal life while excelling in your career.

Inclusivity Creates Unity:
At IAB, you’re not just an employee; you’re a vital part of a community that’s courageous, curious, collaborative, and committed to driving change. We celebrate your uniqueness and encourage you to be your authentic self.

Additional Information:

IAB is an equal employment opportunity employer in accordance with federal, state, and local law. This position requires the final candidate to successfully pass an E-Verify check.

Learn more here