Manager – Public Relations & Communications

Holman Overview

Holman is a family-owned, global automotive services organization anchored by our deeply rooted core values and principles that have enabled us to continue Driving What’s Right throughout the last century. Our teams deliver the Holman Experience by treating our customers and each other as we would like to be treated, and creating positive, rewarding relationships all around.

The automotive markets Holman serves include fleet management and leasing; vehicle fabrication and upfitting; component manufacturing and productivity solutions; powertrain distribution and logistics services; commercial and personal insurance and risk management; and retail automotive sales as one of the largest privately owned dealership groups in the United States.

Position: Manager – Public Relations and Communications

Holman is currently accepting applications for the role of Manager – Public Relations and Communications.

Primary Purpose of Position:

• Develop strategy around current and future publicity opportunities to represent the Holman brand, taking into consideration the needs and goals of the business.
• Develop communications plan and cadence for updates back to business leaders around PR strategy and execution when applicable to their division.
• Lead content creation efforts and support strategy furthering Holman’s strategic initiatives, particularly in sales and brand awareness.
• Build and maintain strong relationships with industry publications and mainstream media.
• Identify, craft and pitch compelling story angles for thought leadership to position Holman as a leader in all of our business’ core competencies.
• Capitalize on emerging trends to create opportunities to highlight Holman in the marketplace.
• Manage and collaborate with outside creative vendors and other external vendors as appropriate.
• Media training of key personnel.
• Manage crisis communications, partnering with the Customer Experience team where necessary.
• Serve as liaison to all internal customers, including all facets of HR and employee engagement to oversee creation of internal communications campaigns.
• Create and manage distribution of internal executive communications.
• Manage team of individual contributors to execute on internal and external communications strategies.
• Oversee ownership of internal communications channels, including intranet platform, text messaging system, digital monitor network, survey software, and others.
• Perform all other duties and special projects as assigned.

Education and/or Training:

• Bachelor’s degree in Marketing, Communications, PR or equivalent work experience.
• Additional education, certifications, or other distinctions are a plus.
• Proficient in various desktop tools including MS Office Programs (i.e., Outlook, Excel, Word, PowerPoint, Project, Visio, SharePoint, etc.).

Relevant Work Experience:

• 7-10+ years’ experience, including 3+ at a leadership level, in marketing, PR, or agency experience specializing in researching, writing, and editing in a business environment in B2C and B2B environments.
• Experience in working in our branch (automotive industry) would be desirable but not required.
• Expertise in developing and implementing processes for idea formulation, business buy-in, pitching, monitoring coverage, and reporting.

Additional Information

• #LI-RD1
• #LI-Hybrid

Holman’s Commitment to Employees

At Holman, we exist to provide rewarding careers and better lives for employees and their families. We hire, train, empower, and reward exceptional people. Our journey is guided by our desire to get it right every time and the acknowledgment that we have an opportunity to be better. To be better, we have to do better, and to do better we must know better. That’s why we are listening, open to learning new things – about ourselves and each other. We will never stop striving for improved diversity, equity, and inclusion because we are successful together when we feel trusted and supported. It’s The Holman Way.

Total Compensation

At Holman, your total compensation goes beyond your paycheck. To position you for success and provide a rewarding career and better life for you and your family, Holman is proud to offer you the benefits you deserve; including protection against illness, disability, loss of work, or preparation for retirement. Below is a brief overview of the programs available to full-time employees (programs may vary by country or worker type):

• Health Insurance
• Vision Insurance
• Dental Insurance
• Life and Disability Insurance
• Flexible Spending and Health Savings Accounts
• Employee Assistance Program
• 401(k) plan with Company Match
• Paid Time Off (PTO)
• Paid Holidays, Bereavement, and Jury Duty
• Paid Pregnancy/Parental leave
• Paid Military Leave
• Tuition Reimbursement

Benefits for Regular Full-Time Employees

We offer excellent benefits including health, vision, dental, life and disability insurance, and 401(k) with company match. Our time off benefits include Paid Time Off (PTO), paid holidays, bereavement, and jury duty. In addition, we offer paid pregnancy and parental leave, and supplemental paid military leave to eligible employees.

Learn more here