Manager/Senior Manager, Communications

### Position Summary

The Manager/Senior Manager of Communications will be a dynamic and experienced communications professional who can advance ASAM’s communication efforts, igniting momentum and amplifying the organization’s voice and impact. The Manager/Senior Manager will collaborate with the Chief Advocacy Officer to strategize and execute communication plans, media relations, grassroots and digital advocacy initiatives, and messaging. The Manager/Senior Manager will be a strategic thinker with a strong background in public affairs, preferably within the healthcare, nonprofit, or government sectors.

### Responsibilities/Duties

#### Strategic Communications Planning

– Develop, implement, and evaluate strategic communication plans to support ASAM’s initiatives, engaging stakeholders, media, policymakers, and the public on key addiction issues.
– Propose proactive strategies to address emerging issues in addiction and effectively communicate the potential impact on ASAM, its members, and their patients.

#### Messaging

– Craft compelling messages that resonate with diverse audiences and ensure consistency in the messaging across various communication channels (e.g., press releases, social media, the advocacy e-newsletter, and website content).
– Draft and/or edit press releases, statements, media pitches and talking points, advocacy webpage content, social media posts, op-eds, Congressional briefing materials, and letters to the editor.
– Assist with synthesizing complex public policy information into clear and concise communication materials, such as briefs, white papers, legislative one-pagers, and reports, aimed at raising awareness and influencing decision-makers.
– Coordinate with ASAM’s marketing team to integrate messaging into ASAM’s marketing strategy.

#### Media Relations

– Cultivate relationships with media outlets, reporters, and influencers to raise awareness of ASAM’s priorities and promote coverage of key issues and initiatives.
– Field media inquiries, research the reporter’s history, identify media source reach, make arrangements (coordinate scheduling and logistics) for interviews with ASAM subject matter experts.
– Provide daily morning news clips to key ASAM leadership and continuously monitor for and circulate media coverage.
– Identify and draft media pitch opportunities to enhance ASAM initiatives.
– Research, build, and maintain targeted list of select reporters and media outlets that cover addiction for targeted pitching.
– Research new opportunities for media placement.
– Maintain a list of ASAM media coverage related to addiction, including story name, date, link, media type, and impressions for monthly reporting purposes.

#### Grassroots & Issue Advocacy

– Develop and manage online advocacy campaigns to support federal advocacy topics.
– Report on metrics from grassroots campaigns.
– Support letter to editor and in-district meeting campaigns for grasstops members related to federal policy priorities.
– Assist in the planning and execution of advocacy events, including congressional briefings, lobby days, and stakeholder meetings.

### Required Qualifications

– Bachelor’s degree in communications, journalism, public health, public policy, political science, or a related field.
– Minimum 2 years of demonstrated experience in public affairs.
– Knowledge of healthcare policies, regulations, and the broader healthcare landscape.
– Experience working on Capitol Hill or with professional societies or associations.

### Skills and Abilities

– Excellent written and verbal communication skills, with a strong attention to detail and accuracy.
– Demonstrated ability to develop and implement successful communication strategies.
– Proficiency with Microsoft Outlook, Word, Excel, PowerPoint, social media platforms, and content management systems.
– Ability to work independently and as part of a team in a fast-paced environment.
– Excellent interpersonal skills with the ability to interact effectively, efficiently, and professionally with individuals at all levels of the organization.
– Resourcefulness and creativity are valued.
– Team player with a positive attitude, enthusiastic energy, perseverance, and ability to have fun while working hard with team members.
– Relationships with Capitol Hill health policy reporters considered a substantial plus.

### To Apply

Please submit three writing samples (e.g. press releases, op-eds, media pitches, policy briefs, blogs), a resume, and cover letter explaining your interest in this position and how your skills match the position to the following address:  https://recruiting.myapps.paychex.com/appone/MainInfoReq.asp?R_ID=6372630