Social Media Coordinator

### SENSIS

### Who We Are

We are an integrated cross-cultural marketing agency that reflects and embraces the cultural diversity of America to develop meaningful marketing programs that drive measurable conversions.

We opened our doors in 1998 (as Focus Multimedia). Initially focused on building websites, we have since expanded into a full-service advertising agency, helping our clients take advantage of fundamental changes in the marketing world – the emergence of digital technologies, expanded multiculturalism, and the transformative impact of social media.

### What We Are Looking For

We are hiring a Social Media Coordinator who is passionate about all things social! The right candidate will work under the supervision of social media managers to:

– Create social media calendars and strategies.
– Develop content and captions.
– Conduct research.
– Keep social media accounts updated.
– Analyze the analytics of posts.

The goal is to increase brand awareness through the use of social media platforms. This position will primarily support social media for a nostalgic liqueur client. We are looking for someone who:

– Has their finger on the pulse.
– Knows what is trending and happening in pop culture.
– Isn’t afraid to share ideas.
– Can be both proactive and reactive.

### What You’ll Be Doing

– Work alongside the team to create social media strategies for multiple clients.
– Assist in brand growth by raising awareness through various social media platforms.
– Jump on trends and develop content.
– Build a community across platforms (community management).
– Develop relevant trending content specific to a liqueur client.
– Monitor postings to ensure the brand message is consistent from the terminology used to the images posted.
– Copywriting – writing captions across social platforms and understanding that the writing style varies based on the platform.
– Aid in the daily aspects of promoting business campaigns.
– Interact with followers and potential customers by communicating and answering questions through the company’s social pages.
– Assist in implementing plans to increase followers on popular social media websites such as Twitter, Pinterest, Facebook, YouTube, and LinkedIn.
– Oversee the creation and implementation of a monthly editorial calendar, including monthly sales/messaging objectives and initiatives.
– Help create content as dictated by the monthly editorial calendar to promote messaging, sales, blogs, and products.
– Use analytical tools and assist with recaps.

### What You’ll Bring Along

– Deep passion for social media, with a focus on TikTok, Instagram, and Facebook. Experience working with social media profiles, influencers, or CPG clients is a big plus.
– Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
– Availability Monday-Friday, 9:00 AM – 6:00 PM.
– Hybrid work schedule, 1-2 times a week on-site, and at other locations when needed.
– Ability to take direction as well as work independently.
– Ability to meet deadlines and produce work in a fast-paced environment.
– Flexible with a positive, can-do attitude.
– Familiarity with multi-social posting through programs such as Sprout Social and Airtable.
– Comfort working with PowerPoint, Excel, Microsoft Office, and Adobe Suites.
– General knowledge of Search Engine Optimization and internet ranking for web content.
– Entry-level experience in determining how to cater unique marketing campaigns to a unique audience.
– Ability to work alongside a diverse group of employees and simultaneously work toward many company initiatives.
– Entry-level understanding of marketing strategy and how to use concepts throughout various forms of outreach.
– Team player with a positive mentality, willing to do what it takes to complete a goal, no matter how big or small the tasks are.

### About You

– Not afraid to jump in with both feet and try new things.
– Familiar with the Gen Z audience, staying up-to-date on trends and pop culture.
– Know who is relevant in the music and influencer spaces, and have your finger on the pulse.
– Open to listening to all types of people’s points of view and ways of thinking.
– Comfortable dealing with and helping others with their emotions.
– Have previous social, influencer, and/or graphic design experience in the workplace.
– Think outside the box – extremely creative.
– Interested in how campaigns and social media can positively impact lives.

### Salary

$38,000 – $42,000

### Where

Los Angeles, CA; Atlanta, GA; Austin, TX; Bethesda, MD. Hybrid work.

Learn more here