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Training Seminar: AI for Public Affairs Masterclass – Strategies, Use Cases and Tools for Monitoring, Automation and Impact

Online training seminar

AI for Public Affairs Masterclass

Strategies, Use Cases and Tools for Monitoring, Automation and Impact

10 March 2026,
9:30AM – 12:30PM
Brussels

Artificial intelligence is reshaping how public affairs teams develop strategy, advise leadership and conduct advocacy every day. From policy analysis and stakeholder engagement to internal coordination and content creation, AI offers a world of new opportunities for public affairs teams, when applied with clear objectives and sound judgment. This masterclass provides a strategic framework for integrating AI into public affairs functions, helping teams enhance impact and automate tasks while maintaining credibility, accountability, and trust. 

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In this program, you’ll gain insight into:

  • Strategies to align AI tools with advocacy objectives and organizational priorities
  • Real-world public affairs use cases of using AI for intelligence gathering, stakeholder mapping, policy monitoring, content development, and internal reporting
  • Practical automation opportunities across research, mapping and other common public affairs workflows
  • Risk management, governance and ethical considerations for responsible AI implementation
  • Practical techniques to improve outputs, efficiency and decision-making quality using AI

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Register

PAC Members: €295 + VAT if applicable
Membership Plus: €255 + VAT if applicable
Others: €495 + VAT if applicable

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Questions

Amanda Crafford
Programs & Member Relations Officer, International Practice
+32 476.639.503 | [email protected]

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