Impact – September 2026

Impact

September 2026

Florida may no longer be a swing state, but it could offer some of the earliest clues about where the 2026 midterms are headed. Nathan Gonzales explains why the Sunshine State’s fast vote count, statewide races and newly redrawn House districts could make it an early indicator on election night.

AI can help advocacy teams personalize messages, sharpen targeting and make sense of complex information, but more technology does not automatically mean better advocacy. From protecting authenticity and advocate consent to knowing where human judgment still matters, these do’s and don’ts offer a practical guide to using AI without losing the people at the heart of a campaign.

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On December 3, the Public Affairs Council will convene FutureProof.PA: Public Affairs in the Era of AI, Innovation and Disruption — a new transatlantic program bringing public affairs professionals in Washington, D.C., and Brussels together in real time.

Not just another theoretical AI conference, FutureProof.PA is designed as a working laboratory where participants can examine real-world applications, learn from organizations already adapting and build a practical roadmap for their own teams.

The senior vice president of global government affairs and policy at Johnson & Johnson reflects on how her experience as a patient shaped a career in healthcare advocacy, the power of human connection in advancing policy and nearly a decade of service on the Public Affairs Council Board. Plus, she shares the story behind a longtime passion outside the office: fronting a rock band with her husband.

New Public Affairs Council benchmarking research explores how practitioners are putting AI to work, how organizations are approaching governance and investment, and where gaps remain as the profession moves from adoption to integration.

New Public Affairs Council benchmarking research offers a look inside association GR operations, from team size and budgets to the use of outside consultants, cross-functional collaboration and how organizations measure success.

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Prepare for what’s next with a Public Affairs Council certificate. Choose from three rigorous programs—Public Affairs Management, PAC & Grassroots Management, or Government Relations and Lobbying—and build the knowledge, strategic skills and expertise to advance your career and lead with confidence.

Women face distinct considerations when planning for their financial futures, including longer life expectancies and nonlinear earnings paths. Financial advisor Ann Marie Etergino shares how a comprehensive financial plan can help women navigate these realities, make more informed decisions and build greater confidence in their personal and professional lives.

Stay up to date on the latest public affairs career moves as professionals transition into new leadership roles and opportunities. This month’s updates include new roles at DLA Piper, Alliance for Automotive Innovation, American Cleaning Institute, International Franchise Association, Google Cloud, Cox Enterprises, Oracle, Airlines for America and more.

Snap of the Month

Some conversations are too good to cut short. Attendees discussed issues like healthcare and manufacturing at industry roundtables during this month’s Government Relations & Policy Conference.

EDITOR: Deanna Wisniewski
EXECUTIVE EDITOR: Laura Horsley
ART DIRECTOR: Conrad Tolosa
ASSOCIATE EDITORS: Price Fisher, Helen Taylor
ASSISTANT EDITOR: Karla Chiang-Solis
CONTRIBUTING EDITOR: Francoise Stovall

Published September 2026
Contact us at [email protected]

A new transatlantic program bringing public affairs professionals in Washington, D.C., and Brussels together in real time.