Internal Public Affairs Academy L’Oréal
Workshop: Managing Implementation in Public Affairs: Tools to Improve Team Success
Implementing a public affairs strategy successfully is at least as challenging as creating one. But how can you effectively engage in a multiplicity of tasks – from mapping key policy developments and engaging with the relevant stakeholders to overseeing advocacy campaigns while working collaboratively across teams? Join this online workshop to learn project and people management tools and strategies that you can immediately apply to your public affairs work and help you and your team ensure successful strategy implementation.
Speaker
Stacy Cook
Principal
Perception Learning
Digital Advocacy Campaigns in the EU – Case Studies, Insights and Lessons Learned
Technological developments have exponentially increased the number of digital tools available for public affairs and communication teams. At the same time, digital campaigning remains a communication process that is fundamentally about using messages and storytelling strategically to engage with, and persuade, your key stakeholders. Join this webinar to hear from experts and peers about the latest trends in digital advocacy in the EU, digital tools that will help you work smarter (and more effectively), and how to integrate them in your broader advocacy strategy.
Speakers:
Priscila-Lee Burke González
Communication Project Manager
European Parliament
Vanessa Terrier
Communication Director
SEC Newgate
Jean-Baptiste Boucher
Communication and IT Director
COPA COGECA
Establishing a successful global public affairs function is essential for strengthening your organization’s international presence and managing global risks. Join this workshop to discuss best practices for creating and implementing your global public affairs strategy.
Speakers:
Dasha Iventicheva
Senior Associate Director
APCO Worldwide
Leila Afas
Director, Global Public Policy
Toyota North America
Danielle Burr
Head, Public Affairs in North America
McKinsey & Company
Alex Wirth
Cofounder & CEO
Quorum
The above resources are made available to you only as a registered participant in the webinar.