March 28, 2018
8:30 a.m.−10:30 a.m. ET
AT&T Forum for Technology, Entertainment & Policy
601 New Jersey Ave NW
There’s a difference between a crisis and a controversy, and we’ve got the data to prove it. Join the Public Affairs Council and Morning Consult as we unveil new findings on how the public views both. And we’ll discuss how companies can keep a controversy from turning into a crisis.
Featured Topic & Speakers
During this special event, Public Affairs Council President Doug Pinkham and Morning Consult CEO and Founder Michael Ramlet will examine recent research and present case studies on the perceived and actual damage to brands following a crisis or controversy. They will also release the results of a new survey providing insights on what types of crises are most likely to upset your most important stakeholders.
Topics include:
- How to use analytics to respond to a crisis
- How to measure and identify the epicenter of public outrage
- How to prevent an industry crisis from affecting your business
- How your reputation affects the public’s response
- How to avoid turning a controversy into a crisis
Doug Pinkham
President
Public Affairs Council
Michael Ramlet
Founder and CEO
Morning Consult
Agenda
8:30 a.m. Coffee and networking
9:00 a.m. Presentation and Survey Findings
10:30 a.m. Adjourn
Event Location
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg” css=”.vc_custom_1519672914317{margin-bottom: 0px !important;padding-bottom: 0px !important;}”]AT&T Forum for Technology, Entertainment & Policy
601 New Jersey Ave NW
Washington, DC 20001
Register
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg” css=”.vc_custom_1519836895606{margin-bottom: 0px !important;padding-bottom: 0px !important;}”]This event is free for Public Affairs Council members and Morning Consult clients.
Seating is limited.
Questions? Contact us at 202.787.5950.[/vc_toggle]