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Training Seminar: Public Affairs Planning – Strategy, Priorities & Objectives

Training Seminar Hybrid / In-person

Public Affairs Planning – Strategy, Priorities & Objectives

18 September 2025
9:30-12:30 CET
Brussels

Strong public affairs outcomes begin with clear, well-informed planning. But what does an effective planning process look like in a fast-evolving policy environment? How can teams align strategic goals with realistic priorities and build the agility to respond to new challenges?

This action-oriented training seminar will deliver concrete insights, ideas and tips for practitioners involved in their 2026 public affairs planning, either in a leading or supporting role. Participants will explore key components of successful public affairs planning, from setting measurable objectives to designing action plans that connect political analysis with advocacy outcomes.

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Join us to build practical skills and gain fresh insight on:

  • Structuring an effective public affairs planning process
  • Defining strategic goals and turning them into actionable objectives
  • Prioritising issues in crowded and competitive policy environments
  • Aligning internal and external expectations
  • Tools and frameworks to support planning throughout the year
Alan Hardacre
Founder of AdvocacyStrategy.com
Professor and Author

Ambiorix Center
Square Ambiorix 7,
B-1000, Brussels,
Belgium

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PAC Members: €295 + VAT if applicable
Others: €495 + VAT if applicable

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EU Training Seminar: Public Affairs Planning – Strategy, Priorities & Objectives

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Please select your membership status from the drop-down menu: Public Affairs Council Member, (includes Webinars and Roundtables) Membership Plus, (includes Webinars, Roundtables and Workshops) Non-Member, or “Europe Premium” package holder (include Webinars, Roundtables, Workshops and Training Seminars)

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Amanda Crafford
Program Assistant, European Office
+32 476.639.503 | [email protected]