Communications and Digital Director

Founded in 2012, VoteRiders

VoteRiders is the country’s leading organization focused on voter ID education and assistance. We work nationwide with a particular focus on states with restrictive voter ID laws. In 2024, we seek to directly reach over 10 million voters with timely and crucial voter ID information and free help. Our on-the-ground programs in eight states, far-reaching partnerships, and communications campaigns raise awareness of voter ID laws, ensuring voters know what ID they need and receive free help if needed to cast a ballot that counts.

Job Opening: Communications and Digital Director

VoteRiders is seeking a seasoned Communications and Digital Director with deep expertise to develop strategy and oversee the staff and consultant teams responsible for creating and delivering our high-impact messaging across different channels. This position is ideal for a creative, dynamic, and outcome-driven individual seeking a chance to contribute to a quickly growing and impactful voting rights organization in a critical election year and beyond.

Remote Position Requirements

This is a remote position, but candidates must be physically based in the continental United States to be considered for this position. This is a full-time position, available ASAP.

Reporting Structure

The VoteRiders Communications and Digital Director will report to the Executive Director and work closely with our entire staff leadership team and the VoteRiders Board of Directors Communications Committee. This position involves oversight of two full-time team members (Digital Media Manager and Digital Communications Coordinator) and several ongoing consultants/firms that support our communications and digital work.

Compensation

The starting salary range for this position is $95,000-$120,000 annually. Total compensation includes a monthly remote work stipend, healthcare benefits, paid sick leave, paid time off per the policies outlined in VoteRiders’ Employee Handbook, and access to a 401k retirement plan with a 4% employer contribution match.

Primary Responsibilities

Integrated Communications Strategy

• Lead the development, implementation, and execution of an integrated communications strategy that delivers impactful messaging across all public communications channels.
• Oversee the design and implementation of integrated and strategic communications efforts across all mediums and channels (paid and earned media, digital, etc) to grow engagement, strengthen brand identity, expand our base of partners and supporters, and ensure widespread and ever-growing awareness of voter ID laws and VoteRiders’ voter-facing resources.

Digital Strategy and Engagement

• Oversee the development and execution of compelling, high-performing digital marketing campaigns tied to key moments throughout the electoral cycle to grow and engage users.
• Ensure the execution of an impactful, cost-effective, and comprehensive strategy (paid and organic) that produces compelling and targeted content to expand and engage our audiences, raise funds, attract partners, and mobilize volunteers to take action.

Press Strategy and Engagement

• Identify priority targets/outlets and audiences and craft media engagement strategies.
• Oversee VoteRiders’ external PR firm (partial-year engagement) to suggest and refine media pitches and targets for national, state, and local outlets.

Brand Development

• Oversee and lead a brand strategy that continually builds the organization’s brand identity, maintains quality and consistency of communication and content, and aligns cross-functional strategies in service of VoteRiders’ mission and objectives.

Team and Organizational Leadership

• Lead a high-performing communications team (including staff and consultants/vendors) and ensure cross-functional coordination, programmatic cohesion, and execution of organization-wide priorities.
• Act as staff liaison for the Board of Directors Communications Committee, attending regular meetings and suggesting strategic avenues for their engagement in support of organizational communications goals and campaigns.

Qualifications

Required

• 8+ years of experience in a similar role; campaign or nonprofit experience is a bonus.
• Deep digital experience is required, with communications/press experience strongly preferred.
• A proven track record of success, including in managing budgets and teams to develop and execute high-performing and growth-oriented communications initiatives.
• Innovative, proactive, self-starter, compelling, driven, out-of-the-box thinker.
• Exceptional written and verbal communication and presentation skills, with the ability to articulate complex concepts clearly and effectively to internal and external audiences.

Preferred/Plus

• Experience with existing VoteRiders communications platforms and tools, including: EveryAction, Mobilize, Sprout Social, Canva, and WordPress.
• Knowledge of, or interest in, strategies and tools for using AI to bolster communications and digital efforts.
• Existing networks with communications professionals, consultants, and peers in the voting rights space.
• Spanish language skills.

Equal Employment Opportunity Policy

VoteRiders is committed to diversity among its staff. VoteRiders is an equal opportunity employer. All employment decisions at VoteRiders are based on our mission and program needs, job requirements and individual qualifications, without regard to age, race, color, national origin, religion, sex, sexual orientation, disability, or any other legally protected basis. VoteRiders will not tolerate any unlawful discrimination or harassment.

To Apply

To apply, send a resume, cover letter and contact information for three professional references to [email protected]. Please note that references will not be contacted without your permission. Include in the subject line: your last name and Communications and Digital Director. Applications will be accepted until the position is filled. Please include where you saw the job post or how you learned of the open position.