Director of Public Relations & Communications

About Four Seasons

Four Seasons is powered by our people. We are a collective of individuals who crave to become better, push ourselves to new heights, and treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.

At Four Seasons, we believe in recognizing a familiar face, welcoming a new one, and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us, or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.

About the Location

Write your own Music City story. Let us show you the real Nashville, connecting you to the creative spirit of the city’s artisans. Four Seasons is the new social hub of downtown Nashville’s SoBro neighborhood, just steps from music, sports, and entertainment. Feel the rhythm of our vibrant restaurants and event spaces, and the harmony of our Spa and rooftop pool – celebrating nature with views of the Cumberland River and Riverfront Park. With unparalleled Four Seasons service and warm Southern hospitality, we’ll inspire a truly authentic experience of Music City.

We are turning up the volume in Music City, and we want you to join our playlist! Weaving the warmth of Southern hospitality with the intuition of Four Seasons service, our team is changing the landscape of Nashville.

The Opportunity

We are seeking a Director of Public Relations & Communications to join our talented team! Don’t miss this unique opportunity to join our team and be part of the world’s leading luxury hotel company!

We are looking for a Director who will be responsible for the development and execution of an annual strategic and integrated marketing plan, comprised of public relations, social media, and marketing communications activities. The role supports the hotel/resort’s business objectives to drive revenue for the Rooms Division, Food and Beverage outlets, and Spa. The jobholder acts as a strategic communications advisor to management by keeping track of public attitudes, developing key messages, as well as managing issues and crisis communications.

Responsibilities Include (but are not limited to):

• Develop and execute an annual PR strategy in support of the hotel marketing plan, including detailed plans in media relations, paid digital marketing, restaurant and bar marketing, segment strategies, and key PR initiatives.
• Create innovative publicity programs that will increase awareness and positive perception of the hotel, its restaurants and bars, spa, and personnel.
• Maximize opportunities for publicity in all media through careful research and a targeted editorial pitch plan, focused on key feeder markets for both the group and leisure segments. Maintain professional relationships with media to support achieving the goals outlined in the PR plan, including the distribution of targeted media releases, media kits, pitches, and other PR-related material.
• Take a lead role in crisis communications in support of the hotel senior management team.
• Maintain website content and update the website with new promotions to generate additional revenue. Manage the optimization of product pages, ratings & reviews, search results, and digital advertising. Ensure the hotel’s web presence (websites, microsites, tactical landing pages, etc.) aligns with the Hotel’s positioning and business objectives.
• Manage the hotel’s social media and digital efforts.
• Comply with Four Seasons brand standards for marketing communications.
• Ensure that all hotel promotions, advertising, direct mail pieces, and collateral are in keeping with Four Seasons image and reflect the highest level of professionalism in content and presentation.
• Proofread all marketing material, including collateral, direct mail, advertising, printed promotional pieces, guest correspondence, etc.
• Perform other tasks or projects as assigned by the Director of Marketing.
• Play a key role in reputation management; act as a strategic communications advisor to management by keeping track of public attitudes, flagging possible consequences of prospective decisions, developing key messages, and managing issues and crisis communications.
• Use a strategic approach in overseeing the Hotel’s community relations, CSR initiatives, internal communications, and other activities specific to the Hotel and its VIP guests.

Preferred Qualifications and Skills

• A minimum of five to seven years of experience in public relations; previous hospitality or food and beverage experience preferred.
• A university degree in journalism or communications or equivalent experience in public relations, marketing, or journalism.
• Strong and effective interpersonal skills.
• Proven relationships with media, community, and business contacts that have delivered demonstrable results, and the personality to maximize these contacts.
• Excellent communication skills (verbal and written), a strong sense of quality, and a creative mindset.
• A self-starter that can multi-task and prioritize.
• Proficiency in leveraging social media networks and related monitoring tools.
• The ability to create newsworthy events, develop story ideas, and follow through with pitch leads.

About Four Seasons Hotel & Private Residences Nashville

A soaring new landmark on the Nashville skyline, Four Seasons pays homage to the city’s creative spirit. Standing 40 stories high, with 235 keys (42 suites) and 143 residence units, the property is located in the upmarket neighborhood of SoBro, where floor-to-ceiling windows provide unobstructed downtown panoramic views. The hotel features 25,330 sq ft of meeting space, Mimo Restaurant and Bar, a luxury spa, and an outdoor pool deck.

Service Culture

Currently operating over 125 hotels and resorts, and 45 residential properties in major city centers and resort destinations in 47 countries, and with more than 50 projects under planning or development, Four Seasons consistently ranks among the world’s best hotels and most prestigious brands in reader polls, traveler reviews, and industry awards. Our greatest asset, and the key to our success, is our people. We believe that each of us needs a sense of dignity, pride, and satisfaction in what we do.

What to Expect

• Dynamic Employee Culture where you are encouraged to be your true self!
• Inclusive and diverse employee engagement events all year round.
• Competitive wages and benefits (Medical, Dental, Vision, Employee Assistance Program, and 401k Retirement Plan) as well as Vacation & Holiday Pay.
• Sick Pay, Disability Coverage, and Life Insurance.
• Exclusive discount and travel programs with Four Seasons Hotels and Resorts.
• Complimentary Uniforms and uniform care.
• Complimentary Employee Meals.
• Comprehensive learning and development programs to help you master your craft.
• And so much more!

Four Seasons Hotels & Resorts

Four Seasons is dedicated to perfecting the travel experience through continual innovation and the highest standards of hospitality. The deeply instilled Four Seasons culture is personified by its employees – people who share a single focus and are inspired to offer great service. At Four Seasons, we believe in recognizing a familiar face, welcoming a new one, and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us, or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.

Learn more here