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Director of Public Relations
Last Energy
Washington, D.C.
Last Energy (LE) seeks a Director of Public Relations to design and implement communication strategies and campaigns that result in successful media coverage for and of the organization. This role will work closely with our content team to engage target audiences and boost our brand awareness. Your creative ideas will drive PR initiatives that will promote Last Energy’s clean energy agenda while ensuring a strong online and offline brand presence.
Reporting to the VP of Marketing, this position will play an integral role in promoting Last Energy’s efforts.
Key Duties & Responsibilities
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- Develop core messaging aligned with company brand architecture and product offering
- Develop press releases, pitches, Q&As, and messaging to support the ongoing activities of Last Energy
- Identify and build relationships with key editors and influencers in the press, social media, and industry communities
- Identify and manage award and speaking engagement submissions for industry associations, events, and more
- Coordinate interviews and press releases along with creating talking points and presentations to support various events, campaigns, and meetings
- Develop a plan to secure and maximize a brand presence in emerging markets (press mentions, content, award submissions, etc.)
Qualifications
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- Bachelor’s or Master’s Degree in marketing, communications, journalism, or a related field
- Strong industry/trade press relationships with a proven record of story placement are a plus
- Experience with European PR markets is a plus
- Creative strategist with strong written communication skills & the ability to develop concise and compelling press messages
- Critical thinker that is analytical, highly communicative, and able to deal with ambiguity and a fast-paced changing environment
Last Energy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, age, sex, sexual orientation, gender identity, marital status, ancestry, physical or mental disability, veteran status, or any other legally protected characteristics.
Job posted: 2023-05-14