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Manager, Content and Communications

Manager, Content and Communications
Organization: National Retail Federation
Location: Washington, DC
Date Posted: 04/29/2024

Job Type



NRF Foundation

The NRF Foundation provides the skills and resources needed for a life-changing career. As NRF’s nonprofit 501(c)(3), we connect people to an industry that’s a great place to start and a great place to grow. Together, we help people build better lives and stronger communities.

The NRF Foundation team works to connect people of all backgrounds to extraordinary careers with industry-recognized training and credentials with its RISE Up program (delivered by over 3,500 partners in high schools, workforce development centers, retailers and more), and helps university students nationwide accelerate their careers in retail through more than $600,000 in scholarships annually and year-round opportunities to connect to company recruiters and industry mentors.

General Function

We have an exciting opportunity in the Foundation for an individual with professional writing/social media experience. Candidate will create and manage content for the NRF Foundation’s main communications channels – website, social media accounts, blog, and e-mails.

Essential Functions

  • Write, build and publish content on the NRF Foundation blog and website and manage all NRF Foundation emails
  • Develop the strategy and create and manage content across all NRF Foundation social media accounts, including but not limited to Facebook, Twitter, Instagram, and LinkedIn
  • Partner with NRF Foundation team members and liaises externally with stakeholders to create presentations, messages, copy, and communications materials for NRF Foundation programs and events
  • Work cross-functionally within NRF to align content and create creative, concise and compelling copy to illuminate the key messages of the NRF Foundation and to ensure that foundation messaging is consistent with the NRF narrative
  • Track and report performance of communication channels and recommend shifts in strategy/new ideas based on analytics to program teams and NRF leadership
  • Draft regular communications to update the NRF Foundation Board of Directors on the status of programs and initiatives
  • Perform other duties as assigned


  • Bachelor’s degree or equivalent experience in journalism, communications, marketing, or public relations or equivalent work experience
  • Minimum four years of professional writing experience for key organizational efforts
  • Strategic thinker with the ability to convey complex and technical information effectively and consistently to all stakeholders and across all channels
  • Error-free writer with strong proofreading skills, attention to detail, and demonstrated ability to tailor content
  • Detail-oriented self-starter with high energy and the ability to work independently, and enthusiastically collaborate as a part of a motivated, driven team
  • Ability to prioritize and manage multiple projects simultaneously with on schedule and accurate completion
  • Exceptional interpersonal communication skills
  • Strong knowledge of MS Office
  • Familiarity with updating web pages and building emails in Salesforce Marketing Cloud a plus
  • Ability to travel (up to 5%)

Salary Description


National Retail Federation (“NRF”) is an Equal Opportunity Employer. NRF is committed to the policy of fair and equal employment opportunities without regard to race, color, religion, gender, gender identity, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or any other protected characteristic under applicable law. This applies to all phases of employment including but not limited to recruiting, hiring, career development, promotion, rates of pay, termination, and all other employment offerings and personnel practices.

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