Public Relations Account Director

Job Description

National PR and digital marketing agency with an immediate opening for an experienced Account Director. We’re seeking a marketing professional with proven connections and experience in B2B and B2C marketing, including PR such as media and influencer relations, as well as a high-level understanding of digital and social media marketing.

We are looking for an experienced agency professional who leads with integrity, cares for their teams and clients, and is committed to exceptional service and continuous improvement. Our ideal candidate is dynamic, humble, and proactive, excelling independently to oversee mid-level account management, drive client communications, and mentor junior team members. The candidate’s enthusiasm and positive energy will foster a collaborative and innovative environment, setting the tone for the agency, team, and clients.

In return, we offer an inclusive environment where your happiness, growth, work-life balance, and success are our priority.

Summary

The Account Director serves as the primary liaison between the agency, team, and clients, ensuring strategic alignment and effective communication. With a deep understanding of agency programming and client PR/digital programs, this role drives account strategy, leads the team to deliver outstanding results, and ensures KPI-focused reporting. Additionally, the Account Director plays a key role in mentoring junior team members, driving campaign execution, and fostering new business development and client growth.

The Director Also Has:

• Vibrant energy, enthusiasm, and a genuine go-getter attitude
• Exceptional communication, interpersonal skills, and high emotional intelligence
• Creativity, strategic thinking, and innovation
• Strong copywriting and marketing expertise
• Rockstar presentation skills with commercial awareness and business acumen
• Extensive industry knowledge and networking experience
• Excellent project management skills, able to manage multiple accounts and tasks
• Service-oriented and confidentiality-sensitive
• Passion for current PR/digital trends and tools
• Basic understanding of digital marketing and its application to PR

Responsibilities/Duties

• Serve as the primary strategic advisor for client accounts, ensuring transparency, open communication, and fostering strong client and internal team relationships
• Collaborate with cross-functional teams, including both PR and digital, to develop cohesive and impactful messaging strategies
• Oversee and manage the performance of client services and agency deliverables, aligning with client expectations and agency standards
• Lead the development and execution of comprehensive PR and digital strategies, from creative concepts to full implementation, ensuring alignment with client objectives
• Analyze PR and digital outcomes, providing actionable insights and strategic recommendations to enhance client campaigns and achieve measurable results
• Present key findings, strategies, and campaign results to clients and stakeholders, ensuring clarity and alignment with strategic goals
• Manage and delegate tasks effectively within a dedicated PR and digital team, ensuring deliverables exceed client expectations and foster a high-performance culture
• Mentor and develop PR and digital team members, offering career guidance, professional development, and regular performance reviews to drive growth
• Oversee talent functions, including recruitment, onboarding, and goal-setting, to ensure optimal team performance and alignment with agency goals
• Handle sensitive communications with clients and internal teams professionally, aiming for mutually beneficial outcomes
• Develop and present strategic new business proposals, showcasing agency capabilities and identifying opportunities for growth with existing clients
• Stay attuned to industry trends and new business opportunities, contributing to the agency’s growth and long-term success

Requirements

• BA/BS in Communications, Marketing, Public Relations, or a related field
• 10-15 years of agency experience
• Proven media skills across print, online, and broadcast
• Excellent content writing and copyediting skills
• Creative and strategic thinker
• Proficient with tools like Slack, Asana, and Google Docs
• Strong initiative, leadership, and work ethic
• Exceptional verbal, written, and non-verbal communication skills
• Outstanding presentation and interpersonal skills
• Adaptable, confident, and professional
• Highly organized with strong attention to detail
• Ability to work remotely in a collaborative, virtual team environment

Benefits

• Remote team environment working from your own professional workspace
• Some travel may be required
• Full medical and dental benefits
• Generous PTO policy
• 401K Match
• Summer Fridays
• Eligible for discretionary bonuses and earned promotions

Learn more here