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Webinar: Creating Engaging Content for Public Affairs campaigns

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Webinar

Free for PAC members
29 March 2022
12:00 CET (Brussels)

In order to have an impact, organisations need to develop narratives that capture the attention of their interlocutors and persuade them with clear arguments. Whether you are addressing policy-makers, internal stakeholders or your social media followers, crafting your messages in an engaging and visually appealing way is key to reaching your advocacy goals.

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Featured Topic & Speakers

In this program, you will gain insight into:

  • Identify your organisation’s story and build it into a compelling narrative
  • Integrating digital storytelling into your broader campaign strategy
  • Using digital tools like video, social media and websites to have more impact in your storytelling efforts
  • Examples and ideas for deploying data in a manner that is visually engaging and persuasive
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Cynthia Wee-Neumann
Communications & Public Affairs Manager
PostEurop

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Frederique Luca
Senior PR Strategist
Tipik

Register

Registration closed.