Grassroots Engagement Manager

The American Bar Association (ABA)

The American Bar Association (ABA) was founded on a commitment to advance the rule of law in the United States and beyond by providing practical resources for legal professionals, conducting law school accreditation, developing model ethics codes, and more. Today, the ABA remains a member-based organization that works to ensure access to justice for all, a fair legal process, and respect for the rule of law at home and across the globe.

The ABA is committed to service and refining the standards that guide the legal profession. ABA staff are provided with multiple types of continuing education and career development opportunities. Your work will help eliminate bias, enhance diversity, and advance the rule of law throughout the US and around the world.

The ABA recognizes the value staff contribute to our success through a generous benefits package that protects their health and financial security. The ABA’s wide array of benefit offerings includes a 401(k), medical, dental, vision, flexible spending accounts, health spending accounts, supplemental life and disability insurance, prepaid legal programs, and a complimentary membership to the American Bar Association, which offers additional benefits.

Flexible/hybrid work arrangements may be available for residents of CA, DC, IL, IN, IA, MD, MI, MN, TX, VA, and WI. Residency requirements may apply. ABA employees are eligible to apply for the Public Service Loan Forgiveness Program (PSLF).

Job Summary

The American Bar Association (ABA) is seeking an experienced and dynamic Grassroots Engagement Manager to join our Governmental Affairs Office (GAO) located in Washington, DC. This critical role involves supporting the Director of Grassroots and Digital Advocacy in expanding and overseeing the ABA’s grassroots initiatives.

The ideal candidate will possess strong skills in managing advocacy campaigns, engaging with grassroots advocates, and maintaining the integrity of our grassroots database. This is a unique opportunity to be at the forefront of advocacy efforts that impact the legal profession and society at large.

Essential Job Functions and Responsibilities

• Collaborate closely with the Director of Grassroots and Digital Advocacy to develop and execute impactful social media and digital advocacy campaigns.
• Manage and optimize the grassroots database, key contact programs, and the ABA Grassroots Action Team (GRAT) to support broader advocacy goals.
• Assist in setting and achieving goals, identifying messaging targets, and establishing coalition partnerships.
• Track, analyze, and report on member engagement data to refine and improve future advocacy efforts.
• Support the planning and execution of annual association-wide advocacy events, ensuring high levels of organization and member participation.
• Provide mentorship and training to unpaid undergraduate and law school student interns.
• Ensure the integrity of data systems and optimize processes for tracking member information, including relationships with policymakers and staff, issue interests, and prior grassroots participation.

Required Education, Qualifications, Experience

• Bachelor’s degree from an accredited institution.
• At least two years of experience in grassroots advocacy within a non-profit organization.
• A minimum of three years managing data integrity and member or donor software.
• An advanced degree and experience in government or public affairs are preferred.
• Proven ability to create and manage digital advocacy campaigns.
• Strong analytical skills and experience in using metrics to drive campaign strategies.
• Excellent communication and interpersonal skills, with the ability to engage and inspire a diverse range of stakeholders.

Preferred Education, Qualifications, Experience

• Advanced degree from an accredited college or university.
• Previous experience in government or public affairs and familiarity with using social and digital media platforms for governmental advocacy and related communications.

Equal Opportunity Statement

The American Bar Association is an Equal Opportunity, Affirmative Action Employer of all protected classes, including veterans and individuals with disabilities. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.

In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position with the American Bar Association, please call 312-988-5188.

How to Apply

To view our job posting and to apply for this position if interested, please click here to submit your resume.