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Measuring and Communicating the Value of Global Public Affairs Internally

Virtual Workshop

Measuring & Communicating the Value of Global Public Affairs Internally

April 3, 2025
10 a.m.−12:15 p.m. ET

Measuring and communicating internally the value of your public affairs work is a key component of managing a global function. It’s also critical in gaining support from business leadership and recognition across the organization. Join this workshop to hear how to capture and express impact in a language that business leaders understand.

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In this program, you’ll gain insight into:

  • How measuring and communicating value can increase the strategic role of public affairs within your organization
  • Approaches for translating the impact of your public affairs work into numbers, even for less tangible outcomes
  • How to coordinate with other functions within your organization to measure impact
  • Tips for managing internal expectations and gaining buy-in from business leaders
  • How to communicate value internally to business leaders and other functions

Agenda Coming Soon

Speakers coming soon

This program is eligible for 2 Elective credits toward the Certificate in Public Affairs Management.

Register

Membership Plus: FREE
Members: $339
Non-Members: $449

More Registration Info

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/nonmember rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Nonmembers: Join the Council today, and save by registering at the member rate and using the $300 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

Questions

João Sousa
Managing Director, European Office
(+32) 476 63 95 03 | [email protected]