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Election Year PAC Prep

Virtual Workshop

Election Year PAC Prep

April 4, 2024
1:30 p.m.−3:45 p.m. ET

Determine your 2024 election year disbursement strategy and communicate support choices and election updates to stakeholders, donors, eligibles and PAC members.

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Election years are busy for PAC managers. Join us to ensure your plans are set for the coming months. This workshop will serve as your guidebook for disbursement planning and communicating PAC activities leading up to and following the 2024 elections.

This workshop will cover:

    • Utilizing your contribution criteria and board when making important PAC support choices
    • Crafting transparent communications before and after the elections
    • Positioning yourself as a resource and providing election updates and insights to PAC members

1:30 p.m.

Stakeholder Engagement and Disbursements

Election years are an opportune time to check in with your board members, lobbyists, PAC eligibles and other key stakeholders to ensure your candidate support choices are aligned with organizational priorities. This session will explore:

  • Governance, including utilizing your contribution criteria and board when making important PAC support choices
  • Flexible PAC budgeting strategies
  • Stakeholder engagement trends (surveys, townhalls, etc.)
Haleigh Hildebrand VP, Campaigns and Political Affairs
American Hotel & Lodging Association

2:30 p.m.

Break

2:45 p.m.

Election Year Communications

Election years pique interest in politics and the political process. Use this to position the PAC as an informative resource but be sure to demonstrate transparency as well. Election updates, events or candidate spotlights are all ways to educate your eligible class on the electoral process and breaking news. Communicating the PAC’s support choices in an engaging and straightforward way also builds trust and understanding around the PAC. In this session, hear case studies from program managers who successfully leveraged election cycles to ramp up PAC communications and increase engagement.

3:45 p.m.

Adjourn

Haleigh Hildebrand VP, Campaigns and Political Affairs
American Hotel & Lodging Association

This program is eligible for 2 PAC credits toward the Certificate in PAC & Grassroots Management

Register

Membership Plus: FREE
Members: $289
Non-Members: $399

More Registration Info

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

Questions

Victoria Ellington
Senior Manager, Political Engagement
202.787.5975 | [email protected]