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Communication for Public Affairs—Strategy, Tactics and Tools

Virtual Workshop

Communication for Public Affairs—Strategy, Tactics and Tools

9 November 2023,
14:00 pm to 16:00 pm CET

Stakeholder communication is a crucial component of any public affairs strategy. Successfully engaging your audiences requires well-defined objectives and metrics, plus effective tactics and tools. Gain insights into creating and implementing a winning communication plan.

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During the workshop, we will cover:

  • The strategic communication playbook and how to create a plan that works for your team;
  • Setting up communication objectives and metrics tied to broader organizational goals;
  • Engaging with your key audiences via well-timed activities and helpful tools;
  • Case studies and practitioner lessons learned from communication campaigns in Europe.


Speakers coming soon


PAC Members: $145 + VAT if applicable
Others: $245 + VAT if applicable

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Amanda Crafford
Program Assistant, European Office
+32 476.639.503 | [email protected]